Vincent Lam (BSc ’84)

Vincent Lam

Vincent Lam

Founder and Chairman, Asiaray Advertising Media Ltd
Hong Kong


Vincent Lam is the founder and chairman of Asiaray Advertising Media in Hong Kong, the largest airport media operator in China, covering over 30 key cities including Beijing, Shanghai, Shenzhen and Guangzhou, and with advertising concessions in over 30 airports and six metro lines in the region.

Driving Asiaray’s revenue growth to nearly 200% in 2008, Lam was named in China’s Top 10 Most Influential Media Operator list in 2009. A year later, he was awarded the Austrade Australia China Alumni Award for Entrepreneurship.

In choosing a university, Lam says he was attracted to the ambience of the University of Sydney. Having graduated with a Bachelor of Science (Hons) majoring in Computer Science in 1984, he credits the experience as having greatly influenced his success with Asiaray. “Some people said in those days that Sydney was more “theoretical” than “practical”, hence not easy to find a job afterwards. I understand what they meant, but I would put it another way that Sydney was not as vocational as other universities,” he says. “It is this critical and independent thinking that got me where I am now.”

Influenced by Australia’s sponsored education systems, Lam founded the Lam Kwun King Memorial Fund in 2003, which has provided education and healthcare support to around 1000 underprivileged students in the Shanxi and Yunnan provinces in China. Two years later, he initiated the University of Sydney’s China Alumni Network.

Lam is also a member of the Yunnan Committee of the Chinese People's Political Consultative Conference (CPPCC) and the Appeal Board (Town Planning) of the Hong Kong SAR Government, and adviser of the China Advertising Council.

Lam believes a major challenge facing Australia and its engagement with the Asia-Pacific region is the cultural gap. “The greatest challenge is not realising this gap but rather the attitude towards it,” he says. “We need more wisdom in understanding and respecting each other. I do not mean we should blindly tolerate, but instead speak out with wisdom.”