Graduate Certificate in Marketing (GradCertMktg)

Course CodeFG018
Course TypePostgraduate
Credit Points Required 24
This program is not available
to international students.

Description

The Graduate Certificate in Marketing is especially well suited to experienced professionals working in the Australian domain who may be returning to university study after a length of time or who are undertaking professional study at university level for the first time. If a credit average of 65% is attained in this award course, students may apply to upgrade to the Master of Marketing.

Minimum duration of course

Full-time Part-time
0.5 years1 year

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Course structure

Please Note: This course is for 2012 commencing students. Students who commenced their course prior to 2012 should refer to the course structure and resolutions in the handbook for the year they commenced. Archived handbooks can be accessed on the Handbooks website.

To be awarded the Graduate Certificate in Marketing, students must successfully complete a total of four core units of study (24 credit points).

Core units of study

Students select four units from the following units of study (each unit of study is worth six credit points):

Progression guide

Students complete units of study in a prescribed sequence, to facilitate progressive learning and enrich the group learning experience. Units will be taught either in the evening or in intensive weekend delivery, allowing students the flexibility to pursue other commitments. The following table illustrates a degree progression example for a student enrolled in the Graduate Certificate in Marketing.

1. Prescribed sequences for students commencing in Semester 1

(i) Full-time study

Semester / session Units of study

1

MKTG6204

MKTG6207

MKTG6205

MKTG6201

(ii) Part-time study

Year Semester / session Units of study Total credit points

1

1

MKTG6204

MKTG6201

12

2

MKTG6202

MKTG6206

12

2. Prescribed sequences for students commencing in Semester 2

(i) Full-time study

Semester / session Units of study

2

MKTG6204

MKTG6207

MKTG6205

MKTG6201

(ii) Part-time study

Year Semester / session Units of study Total credit points

1

2

MKTG6202

MKTG6206

12

2

1

MKTG6201

MKTG6204

12

Professional recognition

The Graduate Certificate in Marketing has been recognised by the Australian Marketing Institute (AMI). This course will assist a person in being eligible for associate membership of the Australian Marketing Institute and contribute towards the educational qualifications under the Certified Practising Marketer (CPM) program.

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