2014 Unit of Study
The session(s) below are for 2014. For Summer School 2014 unit of study availability please visit the Summer School website (main Summer session January/February 2014).
The University of Sydney session calendar shows exact dates for sessions.
|Poverty Alleviation and Profitability|
|Additional Information||Note: This unit is only available to students enrolled in the Master of Management (CEMS) or incoming CEMS MIM exchange students.|
|Lectures||Intensive over 5 weeks (8hr lectures/seminars per week)|
|Assessment||participation (10%), critique of a BoP strategy (20%), case presentation (20%), debate (10%), and exam (40%)|
|Description||There is an increasing recognition that businesses are more than profit making entities. This notion goes beyond being socially responsible and environmentally aware. Poverty alleviation and profits are co-equal in their importance and occur simultaneously. This perceived contradiction raises a myriad of ethical and moral challenges. This unit is designed to critically evaluate the role of business, specifically poverty alleviation and its links with profitability. Basic theories and frameworks relating to the motivations of businesses are critiqued. Poverty is defined as not only income deprivation but capability and freedom deprivation. Contemporary ideas relating to the purpose of business, such as Shared Value is evaluated. The Base of the Pyramid thesis is critically evaluated, including co-creation of value with the poor, marketing to the poor, transformative consumer research and cross sector collaborations.|