2014 Unit of Study

The session(s) below are for 2014. For Summer School 2014 unit of study availability please visit the Summer School website (main Summer session January/February 2014).

The University of Sydney session calendar shows exact dates for sessions.

Intellectual Property for Business
UoS Code CLAW2209
Credit points 6
Offered Semester 2
Prerequisites 4 units of study (either junior or senior)
Corequisites
Prohibitions
Assumed Knowledge
Additional Information
Lectures Three hours of classes per week, which may include one or more of the following: lectures; seminars; tutorials or workshops
Assessment Engagement & participation (10%), class test (20%), assignment (25%), and final exam (40%)
Description Innovation is a key driver of business. This unit addresses the intellectual property regime - the statutory and common law mechanisms that recognise and protect creative effort and proprietary knowledge and reward innovation. The intellectual property rights available under the law are discussed but the focus is on the commercial implications of the IP regime. This unit covers not only the protection and enforcement of Intellectual Property Rights [IPRs] but also their commercialisation and the management. The unit outlines the key IPRs granted by the statutory IP regimes - trademarks, copyright, designs and patents - as well as the common law protection of confidential information and trade secrets. The protection of trade designations, branding and character merchandising through the statutory misleading or deceptive conduct action is also covered as is the protection of business goodwill through restraint of trade covenants. The ownership of IP, its protection internationally and its commercialisation through licensing and technology transfers are also discussed.
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