2014 Unit of Study
The session(s) below are for 2014. For Summer School 2014 unit of study availability please visit the Summer School website (main Summer session January/February 2014).
The University of Sydney session calendar shows exact dates for sessions.
|Turning Around Mature Businesses|
|Additional Information||Only students enrolled in the degree FC065 - Executive Master of Business Administration, are permitted to enrol in this unit of study|
|Lectures||2 week block intensive in June.|
|Assessment||Group market analysis exercise (15%), group project presentation (25%), group project report (25%), and individual reflective report (35%)|
|Description||This study program introduces the issues and challenges facing the consultant or manager charged with turning around a business in a stagnant or declining industry. It will take place in an offshore setting consistent with the mature industry theme. Over the two-week intensive unit the primary focus will be on developing a turnaround strategy for an organisation in the chosen location. This will involve independent research prior to attending the unit as well as on-site field work during the two weeks on location. Theory and practice relating to turnarounds will be integrated through workshop sessions, site visits, and talks from customers, producers, and others in the industry value chain. Students will also explore the business environment, including the cultural, social and environmental context in which it operates. The central ideas that lie at the heart of this unit include the following core concepts, all related to the management of corporate renewal and organisational change: re-positioning the business, re-branding the market offering, re-energising the business (and indeed the industry as a whole), re-thinking the role of management, re-defining innovation, re-considering the role of democratic principles and internal markets, and recognising the growing importance of institutional constraints on companies.|