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Unit of Study

International Business Strategy
UoS Code IBUS2101
Credit points 6
Offered Semester 1, Intensive January and Semester 2
Prerequisites 36 Junior credit points of units
Prohibitions IBUS2001
Assumed Knowledge
Additional Information
Lectures 1 x 2hr lecture and 1x 1hr workshop per week.
Assessment mid-term exam (20%), tutorial participation (10%), consulting project (20%), final exam (50%)
Description This unit of study aim to understand how multinational enterprises strategize and operate in global competition. Major topics include the International Business Environment (e.g. the differences in economic, political, legal, and cultural environments); International Business Strategy (e.g. International expansion strategy, entry mode choices, cross-border strategic alliances, and mergers and acquisitions); and International Business Management (e.g. design, structure and control of international operations; and foreign subsidiary management). The emphasis of the unit is on the application of contextual knowledge about international business and strategic management theories as tailored to the Asia Pacific, to analyse and make decisions faced by companies operating in the Asia Pacific region.