2014 Unit of Study
The session(s) below are for 2014. For Summer School 2014 unit of study availability please visit the Summer School website (main Summer session January/February 2014).
The University of Sydney session calendar shows exact dates for sessions.
|International Business Alliances|
|Offered||Semester 1 and Semester 2|
|Prerequisites||36 Junior credit points of units|
|Lectures||1x 2hr lecture and 1 x 1hr workshop per week|
|Assessment||Business strategy game (10%), alliance assignment (30%), participation (15%), and exams (45%).|
|Description||The formation and implementation of successful global business strategies involves alliances with a range of stakeholders including international customers and suppliers, overseas agents, international franchisors and franchisees, international joint venture partners, and international merger relationships. The aim of this unit of study is to provide conceptual frameworks and evidence from practice that will develop an understanding of the motivations underlying international alliances, the alternative approaches to alliance formulation and development, and the problems involved in promoting effective alliance management. Major topics include the motivations for international business alliances, analysis of the advantages and disadvantages of different types of alliances, factors influencing the choice of alliance arrangements, alliance structure issues, partners selection and relationship management, the reasons why alliances succeed or fail, and the management of alliance processes.|