2014 Unit of Study
The session(s) below are for 2014. For Summer School 2014 unit of study availability please visit the Summer School website (main Summer session January/February 2014).
The University of Sydney session calendar shows exact dates for sessions.
|Business Growth and Innovation|
|Assumed Knowledge||IBUS5002, or completion of at least 24 credit points|
|Lectures||1x 3 hr lecture/seminar per week|
|Assessment||Individual assignments (55%), group project (30%), and group presentation (15%)|
|Description||The business landscape is changing, with increasingly global business models and rapidly changing competitive environments buffeting established businesses. Businesses that have \\\'survived\\\' startup are immediately challenged to build sustainable business models that continually leverage into new markets and products. This unit centres on business- and corporate-level strategy, focussing on the development of skills and knowledge required to spark and cope with rapid business growth. Topics will include harnessing and leveraging resources and capabilities, internationalising ventures, forming alliances, mergers and acquisitions and avoiding the pitfalls of rapid growth. You will also explore the processes involved in strategy formulation, including decision-making and design thinking. The unit is structured around your learning from engaged practice, and requires you to work with businesses in their search for growth options and their appropriate funding.|