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Unit of Study

Airline Strategy and Supply Chains
UoS Code ITLS6400
Credit points 6
Offered Semester 2
Prerequisites None
Corequisites ITLS5000 or TPTM5001 or ITLS5100 or TPTM6241
Prohibitions TPTM6160
Assumed Knowledge
Additional Information
Lectures 6 x 3.5 hr lectures, 3 x 3.5 hr seminars, 3 x 3.5 hr workshops.
Assessment individual assignment (50%), quiz (10%), presentation (30%), final exam (10%)
Description International growth in the airline industry offers extensive commercial and employment opportunities not only for airlines but also for the airports, banks, consultancies and other players that form the aviation supply chain. This unit covers all aspects of international business and management for airlines and along the aviation value chain from consumer, producer and investor perspectives. Students develop an understanding of the economics of the operation of airlines and suppliers to the airline industry, including financial analysis, risk management and implications of competitive strategies for the development of hubs and global alliances. The growth in air traffic particularly in the Asia/Pacific region is creating significant opportunities for airline development and the unit thus covers forecasting and the role of the private sector in this development. The unit also examines the management and logistics of regional aviation. As a result of our strategic partnership with CAPA and a number of airlines and airports, students have access to industry data bases, company information and aviation contacts/networks.