Budding business leaders come to campus
21 Jan 2009
A group of high achieving Year 12 students from across Sydney will cut short their summer holidays today to immerse themselves in university life and become business consultants for the day.
The Aspiring Business Leaders program sees the most talented business and economics students from Sydney's top high schools experience a day-in-the-life of a university student. The program is being run for a second time, due to the success of the first program in 2008 and the enormous demand from high school students interested in learning about business.
After receiving an overview from academic experts about international business, strategic management and marketing in a global context, participants will be required to identify and launch a new product from an Australian surf wear company before presenting their findings to their colleagues.
The group will also be given the opportunity to explore the university during a team orienteering event, talk with student ambassadors about their experiences at university and hear from academic advisors.
Associate Dean (Undergraduate), Carole Comerton-Forde said: "This is a fantastic way to whet students' appetites for studying economics and business after they finish high school."
She said: "The real purpose of this program is for students to get an authentic university learning experience so they will attend some academic lectures, absorb the information presented and then directly apply the knowledge gained to a real life situation.
"This is what business study is all about and it's what the Faculty of Economics and Business prides itself on doing well."
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