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Sydney Business Blog

The Business School is proud of both the depth and breadth of our community. Our students, academics, alumni and industry partners are all integral in helping to shape the principles we believe in, and the successes we achieve.

That is why the Business School encourages our entire community to make their voices heard. Whether it is students taking part in our Exchange or Industry Placement programs, or a member of staff with something to say in their area of expertise, we believe that every opinion counts.

The Sydney Business blogs exist to give all of members of the Business School community the opportunity and space to voice those opinions, report their experiences and share their thoughts on what's happening at the Business School, and beyond.

We are always looking for bloggers to write for us. Whether you are a student, an academic, alumni or a representative of the industry, if you would like to blog for the Business School, please contact us for more information.

The Big Opportunity Blog

The Big Opportunity Blog explores current conversations and ideas from the world of business. These are insights into the thoughts of tomorrow's agents of change - our leading academics, business leaders and students. Shape your opinion on what matters.

Latest Posts

  • Beyond Borders 17 Sep 2014

    Australian: “How you going?”American: “Are you asking where I am going?” These minor colloquial differences such as the usage of words like: ‘mate’ ‘keen’ ‘heaps’ ‘uni’ ‘flatmates’ 'jumper' and ‘doona’ add to a gnarley cultural clash between the United States and Australia. My name is Jennifer Crane and I am a third-year communication studies major and environmental systems and society minor More

  • Inside Enterprise: Founding a Student Business Journal 26 Aug 2014

    In June 2013, a group of enthusiastic students and I took the first steps in implementing an idea I had toyed with for some time: starting a business publication that was entirely student-run, informing a readership that spanned several Australian Universities and which would inspire business students through the practical tips and insights gained from successful industry professionals. Six More

  • A Taste of America, Summer Study Abroad 14 Aug 2014

    How the time flies. Just over six weeks ago, I had just finished my Sydney Uni exams and jumped onto a plane bound for LA. It was there that I was to spend six weeks studying and travelling. Now that I am back in Sydney, I’m launching straight back into semester (my final semester too!) with an abundance of new friendships, experiences and knowledge acquired from studying at UCLA. So what were More

  • Discovering New Forms of Business 11 Aug 2014

    Corporate Social Responsibility has been an idea embedded into the pores of business foundation classes from the start. At the same time, I felt like it was more of an elaborate marketing ploy. Businesses are concerned with making a profit, I reasoned. Why would they willingly participate in extra activities and practices that would add extra costs? It wasn’t until I stumbled across ‘social More

  • Shanghai Study Abroad Program: Student Reflections 7 Aug 2014

    Six weeks in Shanghai flew by as a short-term study abroad student at Fudan University. This pilot program was organised by the US Studies Centre at the University of Sydney, and offered to students in the Business School and Arts Faculty. As part of the program, 17 University of Sydney students completed a four-week intensive summer school at Fudan University, which is renowned as one of More

  • See all The Big Opportunity Blog posts

MBA Blog

Latest Posts

Marketing Matters

Latest Posts

  • SMS Mentoring Program 2014 Graduation Event 17 Sep 2014

    Not long ago, I featured a post on this blog regarding a mentoring initiative run by the Sydney Marketing Society (SMS). The 8-week program that I participated in, ran throughout July to September, and was a unique opportunity for young marketing talent to connect with leading employers in the marketing sector. To mark the completion of this year’s program, SMS held a graduation event at the ... Read More

  • City of Melbourne – Re-branding for the Future 12 Sep 2014

    Having recently just visited Melbourne with Christine, I couldn’t help but notice the prominence of the city’s own branding. Whether it was on event tickets, billboards or magazines, Melbourne had been given a very clear identity, and one that perhaps is a lot more memorable than some of Australia’s other capital cities.  Re-branded by Landor Associates in 2009, the brief for this project ... Read More

  • Partners in Crime 10 Sep 2014

    Master of Marketing students go to Melbourne Although Salil and I both spent much of our Melbourne shopping weekend with our own vast retail agendas, we came together where, and when, it counted most. Our ‘shop until you drop’ instincts took control as we fought our way through the plethora of fabric, countless discounts, and long fitting room lines during a busy Monday afternoon at H&M. This ... Read More

  • Advertising: Our new best friend 5 Sep 2014

    Our first course of the semester is finally complete! MKTG6208 Marketing Communications came and went, but not without colourful friendships, a few all-nighters, and one very (hopefully) proud professor (Kate Charlton, featured below).   (Picture by Elle Liu – Current Student) The course took its students on an incredible journey through the ins and outs of the creative process within ... Read More

  • Wayfinding: Where behavioural psychology mixes with business 29 Aug 2014

    Have you ever had that experience where you arrive at a new airport and walk out of the jetway only to follow the streamline of people flowing from the gateway towards baggage claim as if they have all done it and been there a million times? Well turns out, airport architects, construction personnel, behavioural psychologists, business managers, and marketing directors have all put their brains ... Read More

  • See all Marketing Matters posts

US Placement Program Blogs

During their stay in the United States, participants in the Washington DC and Los Angeles Placement Programs share their experiences of work, study and all else that is life.

Washington DC Placement Program

Los Angeles Placement Program

  • Los Angeles Series: Theme Parks 6 Feb 2014

    It's almost halfway through the LA program and I've been lucky enough to visit 4 theme parks! Here's my breakdown:... More

  • Los Angeles Series: The Holiday 6 Feb 2014

    Hey guys, Ben here attempting my first ever blog post. I know it’s been almost 4 weeks into the LA program, but it has been crazy since day one!... More

  • I'm An Intern! And More Cycling... 25 Jan 2014

    I got an internship! Woohoo- no longer an intern-orphan! This week was the start of my internship at M&C Saatchi. I’m placed with Apple-extraordinaire Lee on the program who’s from WA and so far it’s been an amazing experience! M&C... More