Sydney Business Blog
The Business School is proud of both the depth and breadth of our community. Our students, academics, alumni and industry partners are all integral in helping to shape the principles we believe in, and the successes we achieve.
That is why the Business School encourages our entire community to make their voices heard. Whether it is students taking part in our Exchange or Industry Placement programs, or a member of staff with something to say in their area of expertise, we believe that every opinion counts.
The Sydney Business blogs exist to give all of members of the Business School community the opportunity and space to voice those opinions, report their experiences and share their thoughts on what's happening at the Business School, and beyond.
We are always looking for bloggers to write for us. Whether you are a student, an academic, alumni or a representative of the industry, if you would like to blog for the Business School, please contact us for more information.
The Big Opportunity Blog explores current conversations and ideas from the world of business. These are insights into the thoughts of tomorrow's agents of change - our leading academics, business leaders and students. Shape your opinion on what matters.
Virgin Money Mentoring Program-Ivana 24 Dec 2014
From the moment I first started studying at the University of Sydney, I have been involved with the Inspired by Business Program. Through this program, I was provided with a unique mentoring opportunity with professionals working for Virgin Money Australia. I was fortunate enough to have been partnered with Brian Bissaker, who was appointed CEO of Virgin Money in April 2013, and before that, had More
Audrey Chung: a hardworking, mature-aged student 17 Dec 2014
Meeting Audrey Chung, a mature aged student for the first time definitely was intimidating for me. Her no-nonsense personality is only complemented by her severe countenance. But after getting to know her for some time, she has displayed remarkable leadership skills as President of the Accounting and Auditing Society. She displays both passion and direction in the area of marketing, but More
The start of the Virgin Money Mentoring Program began this year in early August. The team at Virgin Money and the Business School's CEO created this new corporate mentoring program to provide students with support from people in the business world with first-hand experience. Eight students of various years in the Inspired by Business family are currently participating in this opportunity More
This October, the University of Sydney Enactus team travelled to Beijing to present their social entrepreneurship ideas, projects and results at the 2014 World Cup. Monitors and billboards flashed their vibrant colours, the keen walkalators buzzed in its efforts, the floors dressed in its finest outfit and the air was unmoving. It was as though Beijing Airport was holding its breath in More
Australia benefits as India looks to the East 26 Nov 2014
By Professor Gail Pearson, Discipline of Business Law This was the first visit by an Indian Prime Minister to Australia in twenty-eight years. The mood in the galleries of the Australian Parliament as visitors waited for the proceedings to begin was ebullient. India has been Looking East since the early 1990s; now it is Acting East. How far and in what way would Mr Modi signal that India would More
MBA Time: A Year in Review 8 Dec 2014
By Robyn Evans, current student of the University of Sydney Business School MBA program What a year it has been. From the first unit, Leadership Practice & Development (LP&D), I have journeyed through a number of subjects (with many others), … Continue reading
Step 1: Commence MBA. Step 2: Change jobs. 2 Dec 2014
By Carla Harris, current student of the University of Sydney Business School MBA program Sound familiar? Call it a coincidence, but there seems to me a positive correlation between starting your MBA and shortly after getting a new job. Sure … Continue reading
Global EMBA – Classroom 2.0 6 Nov 2014
By Nathan Morsillo FCPA, current student in the Global Executive MBA and CPA Global Executive MBA Scholarship recipient As I write this I am midway through Module 3 in Bangalore enjoying occasional battles with wireless connections, rickshaws and lots of curry. … Continue reading
By Hugh Simpson, Management Consultant, EY, and current student of the University of Sydney Business School MBA program Candidates start their MBAs for a wide range of reasons, and for me it was either to take a step up in … Continue reading
Time out to be challenged, develop and reflect 23 Oct 2014
By Hayes Montgomery CPA, current student in the Global Executive MBA and CPA Global Executive MBA Scholarship recipient What a privilege it is taking time out of work with a group of like-minded and motivated professionals in an intensive and … Continue reading
Marketing on Instagram – Mercedes Benz GLA 26 Dec 2014
Marketing on social media platforms is no longer an uncharted territory, but for many brands the challenge they face is in creating content and campaigns that are both innovative, and completely engaging for their target market. It’s quite easy to create great looking content, but to create a branded experience on these channels is much more difficult, and especially so on Instagram where users ... Read More
I frequently wonder: what does an internship really do for you? Of course, it has to be different for everyone. For example, some people learn necessary computer skills and operating systems within a company. However, for others, they already knew how to lick an envelope and send the letter. What is the objective purpose of internships, what guidelines are there, and how good does it really make ... Read More
MONA and The Art of Words 19 Dec 2014
Over breakfast this morning one of my clever classmates reminded me that the heart of communication is not simply what we say, but how we say it. It was a simple, offhand comment that got me thinking about the many messages we’re bombarded with daily, and how a brand I experienced over the weekend cut through this noise using the simplest of tools. Thanks to an invitation from good friends to ... Read More
JetBlue: “Happy Jetting” 16 Dec 2014
Let me just start with the image below - it says quite a lot: Not only does this quick message make you stop dead in your tracks, it actually makes you giggle a bit and feel like someone cares about you for the first time in aviation history! It’s so short and sweet, quirky, and different, that you really feel like your needs are being understood, especially while traveling. And personally ... Read More
Most marketing executives in the alcohol industry believe that they require two fields of expertise: one in marketing and the other in their liquor category; for me that is wine. Too often however, liquor-marketing executives forget the broader segment alcohol falls into; retail and the number of disciplines required to compete in a largely saturated retail environment. The retail landscape ... Read More
US Placement Program Blogs
During their stay in the United States, participants in the Washington DC and Los Angeles Placement Programs share their experiences of work, study and all else that is life.
Three snow days and three days left 5 Mar 2014
With three days left in this program, I have decided to do a blog updating the work I have done, events we have attended and the places we have travelled.... More
Hello again! I'm finally here in DC and well, have been here for a few weeks! The first time I set foot on DC soil, I knew it was time to start work to start the program that I had... More
New York - Part 2 Now, I’ve left Times Square to a separate part - reason being was that we came here again with a larger group of friends on the Weekend once we were in DC so I decided... More
Los Angeles Series: Theme Parks 6 Feb 2014
It's almost halfway through the LA program and I've been lucky enough to visit 4 theme parks! Here's my breakdown:... More
Los Angeles Series: The Holiday 6 Feb 2014
Hey guys, Ben here attempting my first ever blog post. I know it’s been almost 4 weeks into the LA program, but it has been crazy since day one!... More
I'm An Intern! And More Cycling... 25 Jan 2014
I got an internship! Woohoo- no longer an intern-orphan! This week was the start of my internship at M&C Saatchi. I’m placed with Apple-extraordinaire Lee on the program who’s from WA and so far it’s been an amazing experience! M&C... More