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Charles Areni - Newsroom articles


  • Tricks of the trade: how shoppers are duped into paying more, for less 23 Sep 2011

    Sydney Morning Herald

    The Sydney Morning Herald has interviewed Professor Charles Areni of the University of Sydney Business School, Discipline of Marketing, regarding the marketing techniques employed by manufacturers to trick consumers.

  • Now, buy footwear of your choice from a vending machine 11 Sep 2011

    North Korea Times

    The North Korea Times has interviewed Professor Charles Areni of the University of Sydney Business School, Discipline of Marketing, about the emerging trend towards selling every day consumer goods through vending machines.

  • Where sex toys lead, thongs now follow 09 Sep 2011

    Sydney Morning Herald

    The Sydney Morning Herald has interviewed Professor Charles Areni of the University of Sydney Business School, Discipline of Marketing, about the emerging trend towards selling every day consumer goods through vending machines.

  • Struggling boutiques in shreds on the rack 28 Aug 2011

    The Sunday Telegraph

    Professor Charles Areni of University of Sydney Business School, Discipline of Marketing, has commented on the difficulties faced by fashion boutiques in the current retail conditions.

  • The reluctant shopper 17 Feb 2011

    Business Review Weekly

    Professor of Marketing at the University of Sydney Charles Areni warns that consumers are reluctant to pay full price for anything because they have become accustomed to discounts designed to get them into stores.

  • Supermarkets lure in customers 01 Jan 2011

    ABC Radio Central Australia

    ABC Radio Central Australia has interviewed Professor of Marketing Charles Areni, at the University of Sydney Business School, regarding the tricks supermarkets use to lure customers in and buy things they don't need or want.


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