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Donnel Briley

Donnel Briley

PhD BS Stan. MBA Calif.
Professor

Rm 511
H69 - Economics and Business Building
The University of Sydney
NSW 2006 Australia

Telephone +61 2 9036 6449
Fax +61 2 9351 6732
donnel.briley@sydney.edu.au


Bio

Donnel Briley's PhD is from Stanford University, where he also received a B.S. in mechanical engineering. In addition, he completed an M.B.A. at University of California, Berkeley and a post-graduate program in political economics at the Institut d'Etudes Politiques de Paris, France. His research, which focuses primarily on the influence of culture and ethnicity on consumers' judgments and decisions, has been published in top marketing and psychology journals, including Journal of Consumer Research, Journal of Marketing Research, Journal of Consumer Psychology and Social Cognition. In 2001, he won the award for best dissertation-base article in the Journal of Consumer Research.

Donnel lived in North America, France and Hong Kong before coming to Sydney. He was on the faculty of the Hong Kong University of Science and Technology and Visiting Scholar at Stanford University.

Previously, Donnel was a management consultant at Price Waterhouse Coopers, San Francisco, where he specialized in international strategy issues.

Editorial Board: Journal of Consumer Research (2008-present), Asian Journal of Social Psychology (2008-present).

Publications

2014

2
Book Section/s

Li E, Breeze J, Horsley M and Briley D 2014 'Private and Public: Eye Movement and Eye Tracking in Marketing' in Current Trends in Eye Tracking Research, ed. Mike Horsley, Matt Eliot, Bruce Allen Knight and Ronan Reilly, Springer, Heidelberg, Germany, pp. 201-9

4
Journal Article/s

Briley D, Wyer RS and Li E 2014 'A Dynamic View of Cultural Influence: A Review', Journal of Consumer Psychology, vol.24:4, pp. 557-71 Link

2013

4
Journal Article/s

Li E, Briley D and Gorn G 2013 'Embodied Gentleness Effect: The Influence of Hand Movements on Food Preferences', Advances in Consumer Research, vol.41

Briley D, Shrum LJ and Wyer (Jr) RS 2013 'Factors Affecting Judgments of Prevalence and Representation: Implications for Public Policy and Marketing', Journal of Public Policy and Marketing, vol.32, pp. 112-8 Link

5
Conference Paper/s

Li E, Briley D and Gorn G 2013 'Embodied Gentleness Effect: The Influence of Hand Movements on Food Preferences', Association for Consumer Research North American Conference - “Making a Difference”, Chicago, United States, 6th October 2013

6
Conference Proceeding/s

Li E, Briley D and Gorn G 2013 'Moving Hands Move Mind: Embodied Gentleness Effect', Proceedings of the 7th Global Business and Social Science Research Conference, Beijing, China, 14th June 2013

2012

5
Conference Paper/s

Briley D and Li E 2012 'Attitudes in the Eye Movements of the Beholder: The Reading Direction Effect', Society for Consumer Psychology Annual 2012 Winter Conference, Las Vegas, United States, 18th February 2012

6
Conference Proceeding/s

Valenzuela A, Darke P and Briley D 2012 'Cultural Identity and the Antecedents of Risk Taking: Am I Good, or am I Lucky?', Society for Consumer Psychology 1st Annual Advertising and Consumer Psychology Conference ACP 2012 – “The Asian Consumer”, Singapore, 21st December 2012

Jalali M and Briley D 2012 'Attenuating Consumer Reactance to Threatening Messages: The Moderating Role of Construal Level', Proceedings of the 41st Annual European Marketing Academy EMAC Conference 2012 – “Marketing to Citizens: Going beyond Customers and Consumers", Lisbon, Portugal, 25th May 2012

2011

4
Journal Article/s

Li E and Briley D 2011 'Attitudes Shaped by Eye Movements: The Reading Direction Effect', Advances in Consumer Research, vol.39, pp. 666-7

5
Conference Paper/s

Li E and Briley D 2011 'Attitudes Shaped by Eye Movements: The Reading Direction Effect', Association for Consumer Research Annual North American Conference ACR 2011 - "Building Connections", St Louis, United States, 16th October 2011

2010

4
Journal Article/s

Briley D and Danziger S 2010 'When Do Entertaining Promotions Trigger Caution?', Advances in Consumer Research, vol.37

2009

2
Book Section/s

Briley D 2009 'Looking Forward, Looking Back: Cultural Differences and Similarities in Time Orientation' in Understanding Culture: Theory, Research and Application, ed. R. S. Wyer, C. Chiu and Y. Hong, Psychology Press, New York, United States, pp. 311-25

Briley D 2009 'Cultural Influence on Consumer Motivations: A Dynamic View' in Beyond Hofstede: Culture Frameworks for Global Marketing and Management, ed. C. Nakata, Palgrave Macmillan, New York, United States, pp. 181-97

5
Conference Paper/s

Briley D and Danziger S 2009 'When Do Entertaining Promotions Trigger Caution?', Association for Consumer Research Annual North American Conference 2009 - "A World of Knowledge At the Point of Confluence", Pittsburgh, United States, 25th October 2009

6
Conference Proceeding/s

Lee J and Briley D 2009 'Internet Advertising: How Much Repetition Makes Sense?', 38th European Marketing Academy Conference EMAC 2009- Marketing & the Core Disciplines: Rediscovering references?, Nantes, France, 29th May 2009

2008

4
Journal Article/s

Briley D 2008 'Biculturals, conformity motives and decision making', International Journal of Psychology, vol.43:3/4: Special Issue - Abstracts of the XXIX International Congress of Psychology, pp. 168

Jenner S, MacNab B, Briley D, Brislin R and Worthley R 2008 'Cultural Change and Marketing', Journal of Global Marketing, vol.21:2, pp. 161-72

6
Conference Proceeding/s

Cowley E, Briley D and Farrell C 2008 'Under Control: Using Memory to Maintain an Illusion of Control', 37th European Marketing Academy Conference EMAC 2008 - Marketing Landscapes: A Pause for Thought, Brighton, United Kingdom, 30th May 2008

2007

4
Journal Article/s

Briley D, Shrum LJ and Wyer Jr. R 2007 'Subjective impressions of minority group representation in the media: A comparison of majority and minority viewers’ judgments and underlying processes', Journal of Consumer Psychology, vol.17:1, pp. 36-48

5
Conference Paper/s

Russell C and Briley D 2007 'Cultural identity and consumer research – Toward a research agenda', Australia and New Zealand Marketing Academy Conference ANZMAC, Dunedin, New Zealand, 5th December 2007

6
Conference Proceeding/s

Valenzuela A, Durke P and Briley D 2007 'Cultural Identity and the Antecedents of Risky Decision-Making: Am I Good or Lucky?', Advances in Consumer Research - North American Conference Proceedings 2007, 1st January 2007-31st December 2007 Link

Briley D and Aaker JL 2007 'When Does Culture Matter?', Advances in Consumer Research, 1st January 2007-31st December 2007

Briley D and Danziger S 2007 'The Games Shoppers Play: Differential Effectiveness of Game-based Promotions across Consumers', Asia Pacific Advances in Consumer Research, 1st January 2007-31st December 2007

2006

4
Journal Article/s

Briley D and Aaker JA 2006 'When does culture matter?: Effects of personal knowledge on the correction of culture-based judgements', Journal of Marketing Research, vol.43:3, pp. 395-408

Briley D and Aaker JA 2006 'Bridging the culture chasm: Ensuring that consumers are healthy, wealthy and wise', Journal of Public Policy and Marketing, vol.25:1, pp. 53-66

Aaker JA and Briley D 2006 'Trends in Marketing: When Does Culture Matter in Marketing', Finance and Management, vol.6, pp. 6-7

6
Conference Proceeding/s

Briley D and Danziger S 2006 'The games shopper play: Differential effectiveness of game based promotions across consumers', Borderless Consumption: Advances in Consumer Research (ACR) Asia Pacific Conference, Sydney, 17th June 2006

2005

4
Journal Article/s

Briley D, Morris M and Simonsen I 2005 'Cultural chameleons: Biculturals, conformity motives, and decision making', Journal of Consumer Psychology, vol.15:4, pp. 351-363

6
Conference Proceeding/s

Lee J and Briley D 2005 'Exploring repeat exposure effects of internet advertising', Asia Pacific Advances in Consumer Research, 1st January 2005-31st December 2005

2004

5
Conference Paper/s

Briley D and Darke P 2004 'Consumers' beliefs about luck and reactions to lucky and unlucky situations', Advances in Consumer Research, 1st January 2004-31st December 2004

2002

4
Journal Article/s

Briley D and Wyer Jr. R 2002 'The effects of group membership on the avoidance of negative outcomes: Implications for social and consumer decisions', Journal of Consumer Research, vol.29:3, pp. 400-415

2001

4
Journal Article/s

Briley D and Wyer Jr. R 2001 'Transitory determinants of values and decisions: The utility (or non-utility) of individualism-collectivism in understanding cultural differences', Social Cognition, vol.19:3, pp. 198-229

2000

4
Journal Article/s

Briley D, Morris M and Simonsen I 2000 'Reasons as carriers of culture: Dynamic vs. dispositional models of cultural influence on decision making', Journal of Consumer Research, vol.27:2, pp. 157-178

Recent Units Taught