Leanne Cutcher

Leanne Cutcher

BA(Hons); UNSW PhD
Senior Lecturer
leanne.cutcher@sydney.edu.au

Room 440
H03 Institute Building
The University of Sydney
NSW 2006 Australia


Phone: +61 2 9036 5472
Fax: +61 2 9351 4729

Leanne's research interests build on her award-winning Phd research (1st Annual Emerald/EFMD Outstanding Doctoral Research Awards 2005) that examined the role of the customer in the Australian retail banking industry. She has published a book, Constructing the Customer, and, several journal articles exploring the links between consumption and production processes, in particular the relationship between customer and employer identity in credit unions and community banks. Her current research in this area is focused on the potential for credit unions as co-operatives to offer an alternative model of organization. Her interest in co-operatives led to her appointment as the Deputy Director of the Centre for Co-operative Studies.

Leanne has extended her research work on identity to include projects that have examined gender and race identities in relation to the paid maternity leave debates, and, more recently aesthetic labour and older women workers. She is on the editorial board of the International Journal of Work Organisation and Emotion and is the Managing Editor of the Australian Review of Public Affairs.

Leanne is Co-Director of the Organisation Discourse Strategy and Change Group. This group links colleagues at the University of Sydney with leading researchers at ten other institutions in North America, Europe and Australia.

Leanne Cutcher teaches Strategic Management at both the postgraduate and undergraduate level. She has co-authored a case book on Strategic Management and contributed teaching cases to leading strategic management texts.

Research Expertise

  • Retail banking
  • Gender identity
  • Aesthetics and Emotions
  • Consumption and Production Processes

Research Interests

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