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Rohan Miller

Senior Lecturer

Rm 540
H69 - Economics and Business Building
The University of Sydney
NSW 2006 Australia

Telephone +61 2 9351 3637
Fax +61 2 9351 6732


Dr. Rohan Miller holds a PhD in Marketing and Masters Degrees in Business Administration and Accounting. He is presently a Senior Lecturer in Marketing at The University of Sydney. He previously held the position as Research Director at a strategy and research company that specialises in the finance sector, and was the Research and Planning Manager at a publicly listed international gaming and technology company where he managed product planning and the global research and business intelligence program. Dr. Miller has also held academic positions at the Universities of Wollongong and Queensland.

Dr. Miller's research focuses on (1) consumption with negative effects (e.g. gambling, alcohol, food), (2) marketing communications, (3) public policy, and (4) children as consumers, and miscellaneous topics of interest (including urban animal management, wool value chains, ethics, asbestos and the environment). His research has been published in various academic journals, including the Journal of Business Research, the Journal of Marketing Communications, Marketing Theory, and Public Relations Review. He is an ad hoc reviewer for the Journal of the Academy of Marketing Science, Journal of Advertising and several other journals. Dr. Miller has served as an expert witness in several cases, including matters related to advertising, alcohol and gambling. After beginning his career was in the alcohol and media industries, Dr. Miller has extensively consulted to a variety of clients from government, the financial sector, peak industry groups, fmcg, plus others.

Other Roles:

Undergraduate Studies Coordinator (Marketing)
Honours Program Coordinator (Marketing)

The Consumer Decision Making Process Study

The study is being conducted by Sarah Hilt, Undergraduate Honours Scholar and will form the basis for the degree of Bachelor of Economics and Social Sciences at The University of Sydney under the supervision of Rohan Miller, MAcc NE MBA Bond PhD UWA, Senior Lecturer in Marketing.

For more information please download the PDF:

Newsroom articles

  • Something blue 06 Jan 2014

    Sydney Morning Herald

    Dr Rohan Miller from the University of Sydney Business School is quoted in a Sydney Morning Herald article forecasting what will be 'hot' for 2014.

  • Is Vanilla Ice teasing children on the internet and other headlines 07 Dec 2013

    The Conversation

    Eye-catching headlines and images have underpinned the old newspaper model that kept punters buying for generations. Dr Rohan Miller explores how the digital era is forcing profound change on these time honoured practices.

  • Vicious dog attack 24 Aug 2013

    ABC News

    Dr Rohan Miller has been interviewed by ABC TV News, on the topic of vicious dog attacks in NSW, and the state government response to the increased number of attacks on people.

  • The inside line: racing in decline as punters are taken for a ride in information stakes 02 May 2013

    The Sydney Morning Herald

    Dr Rohan Miller has had an opinion piece published by Fairfax Media on the Australian Racing industry, and the need for greater transparency from organisers to help rebuild public confidence.

  • Adapting to the Digital Age 08 Nov 2012

    Sydney Morning Herald

    The Sydney Morning Herald has interviewed Dr Rohan Miller, Business School, on how universities are changing the way they teach business degrees in response to the importance of online shopping and social media.

See all Newsroom items for Rohan Miller

Research Expertise

  • Advertising/Marketing Communications
  • Alcohol
  • Children as consumers
  • Consumer learning
  • Food
  • Gambling
  • Problem consumption
  • Social marketing
  • The role of habit in consumption

Recent Units Taught


Dr Rohan Miller from the Discipline of Marketing discusses gambling regulation.

1:49 mins Play video Download video (mp4 - 35.84Mb) Watch on YouTube

Dr Rohan Miller from the Discipline of Marketing discusses why Wilkie's concessions on poker machines are fraught.

1:20 mins Play video Download video (mp4 - 24.2Mb) Watch on YouTube

See all Business School Videos