Graduate Diploma in Strategic Public Relations

The information on this page applies to future students. Current students should refer to their faculty handbooks for course information.

The Graduate Diploma in Strategic Public Relationsfocuses on professional public relations with an emphasis on corporate communication and political communication. The corporate communication strand develops and applies strategy selection processes used in large public companies. It analyses and investigates management?level communication across small to medium enterprises (SMEs) throughout the business cycle, including at times of conflict and crisis.

The political communication strand develops candidate campaigns and issue campaign briefs, analyses and applies campaign communication matter including ‘netroots’ tools such as Twitter, and investigates theories of political communication as they relate to public opinion and public policy. Within the overarching framework of the course, there are a number of sub?disciplines including government, media and investor relations.

The Graduate Diploma and Graduate Certificate in Strategic Public Relations provide shorter avenues to update and extend your professional skills, or to explore new career directions.

Course outline

For an up-to-date list of units of study for this degree, please refer to the online postgraduate handbook.

Study plan


The Graduate Diploma in Strategic Public Relations requires the satisfactory completion of:

(a) a minimum of 24 credit points of core units of study; and

(b) a maximum 24 credit points from elective units of study. With the permission of the Degree Coordinator a maximum of 6 credit points can be taken as elective units from units of study outside those listed in the Strategic Public Relations subject area of the Postgraduate Unit of Study Table.

Further course information

Graduate opportunities

Graduates are prepared to pursue career opportunities in communications in corporate, government, media, investor, community, political and environmental fields.

Admission

Admission requirements

Admission to candidature for the Graduate Diploma in Strategic Public Relations requires:

(a) a bachelor’s degree with a minimum 60 percent average calculated over the whole degree, from the University of Sydney, or an equivalent qualification or

(b) completion of the Graduate Certificate in Strategic Public Relations with a minimum credit (65 percent) average, or an equivalent qualification.

Upgrade is possible from a Grad Cert to a Grad Dip or Masters in the embedded degree.

Upgrade is possible for a Grad Dip to Masters in the embedded degree.

How to apply

Domestic students

How to apply

Australian citizens, permanent residents, New Zealand citizens, and holders of a permanent humanitarian visa, apply through the Faculty of Arts and Social Sciences - click on the 'Apply now' icon on this page to proceed with your application.

International students

How to apply

Overseas applicants may apply:

(i) directly to the University via the International Office. Further information on applications and English language requirements and support services for international students is available on the International Office website; or
(ii) through a University overseas representative (education agent).

Note: International students are required to enrol on a full-time basis.

Fee disclaimer

Domestic students

Indicative postgraduate student contribution amount

Indicative postgraduate student contribution amount not available for Graduate Diploma in Strategic Public Relations.

Annual review for postgraduate student contribution amount

Annual review for postgraduate student contribution amount not available for Graduate Diploma in Strategic Public Relations.

Postgraduate Domestic Tuition Fee

Postgraduate Domestic Tuition Fee not available for Graduate Diploma in Strategic Public Relations.

Annual review for postgraduate domestic tuition fee

Annual review for postgraduate domestic tuition fee not available for Graduate Diploma in Strategic Public Relations.

Additional incidental fees

Additional incidental fees not available for Graduate Diploma in Strategic Public Relations.

Potential for inaccuracy

Potential for inaccuracy not available for Graduate Diploma in Strategic Public Relations.

International students

International tuition fees for postgraduate students

International tuition fees for postgraduate students not available for Graduate Diploma in Strategic Public Relations.

Annual review

Annual review not available for Graduate Diploma in Strategic Public Relations.

Additional incidental fees and health insurance

Additional incidental fees and health insurance not available for Graduate Diploma in Strategic Public Relations.

Potential for inaccuracy

Potential for inaccuracy not available for Graduate Diploma in Strategic Public Relations.