Graduate Certificate in Marketing

The information on this page applies to future students. Current students should refer to their faculty handbooks for course information.

Our graduate certificates are specifically designed for those who have an undergraduate degree in another discipline or for applicants with no undergraduate degree but extensive practical experience in their specialist area. On successful completion of the program, many of our students go on to study a graduate diploma or masters.

For upcoming events and information sessions relating to this course and the University of Sydney Business School visit:

Course outline


The Graduate Certificate in Marketing requires the completion of 24 credit points in core units of study selected from the following options:

  • MKTG6201 Evaluating Marketing Performance,
  • MKTG6202 Marketing Research for Decision Makers,
  • MKTG6203 Innovative Marketing Strategies,
  • MKTG6204 Contemporary Consumer Behaviour,
  • MKTG6205 Marketing in the Global Economy,
  • MKTG6206 The Regulatory Environment and Ethics,
  • MKTG6207 Internal Marketing, and
  • MKTG6208 Integrated Marketing Communications.

For progression examples, please refer to the

Business School Postgraduate Handbook


Further course information

Graduate opportunities

Graduates work in managerial roles in advertising, marketing research, brand manager, sales, and e-commerce. An increasing number of graduates work in general management positions and others in organisations that specialise in marketing research, product or packaging design, advertising agencies, media buying, or public relations.


Admission requirements

To be eligible for admission, an applicant is required to have:
• an Australian bachelor’s degree or higher (or equivalent) qualification or
• professional work experience in a relevant field (typically three years) and meet the following two criteria: (i) complete a selection interview and (ii) provide a one-page statement of motivation (outlining what will be achieved professionally and personally by completing the course)
Students are able to apply to upgrade from the graduate certificate to the graduate diploma or master’s degree, upon achieving a credit average (65 percent).

Any grade requirements listed are based on the University of Sydney grading system.
For qualifications awarded outside Australia, equivalencies and entry requirements are determined based on the country, institution and qualification. For a guide to common international qualifications and equivalent entry requirements visit University of Sydney Business School entry guide.

The academic requirements that are displayed are applicable to currently available courses only, and are updated annually in October and may be changed without notice. The Handbooks Online and the University of Sydney Calendar are the official legal source of information relating to study at the University of Sydney, and you are referred to those documents.

How to apply

Domestic students

How to apply

Applications are made directly to the University and assessed by the Business School.

International students

How to apply

Applications are made directly to the University and assessed by the Business School.

Important Fee Information

Domestic students

Indicative Postgraduate Domestic Tuition Fee

The tuition fee for a domestic postgraduate student is an indication only of the 2017 fees payable in Year 1 for a standard full time load of 48 credit points (1.0 EFTSL). Depending on the calendar year in which you undertake your study, and if your study load is more or less than the 1.0 EFTSL, your tuition fee will differ from the indicative amount.

Annual review and fee increases

Importantly, tuition fees are subject to annual review by the University, and will increase each year of your period of study, effective at the start of each calendar year.

Additional incidental costs

For some courses there are incidental costs additional to the student contribution and/or course fee. Some of these incidental costs are significant, for example, course-specific materials, tools, protected clothing and equipment. Further information about these costs is available from

Credit card surcharge

Please note that a surcharge of 0.8% will apply for payments made by Visa, MasterCard or American Express. The surcharge is subject to review and may change. Information about payment methods and the surcharge is set out at:

Potential for inaccuracy

Whilst every reasonable effort has been made to include correct and up to date information here, you are also advised to consult directly with the Student Centre so that they can provide you with specific and up to date information about fees.

Student profiles