Master of Marketing
Level: Postgraduate coursework
For experienced managers wishing to develop their careers in marketing, the Master of Marketing offers the strategic knowledge and practical skills that today’s businesses demand.
The Master of Marketing is designed to offer the leaders of tomorrow an understanding of best practice, and the latest techniques that underpin successful marketing strategies.
Marketing is the business discipline that aims to build revenue and deliver customer satisfaction. These factors are the lifeline of corporate success. This program covers the ground required to meet these objectives and offers you an exceptional opportunity to study the latest marketing practices within a global context.
The program emphasises practical assignments that allow students to apply a wide range of marketing tools. The strong links the Business School has with industry give our students the opportunity to engage and interact with leading marketing practitioners, and hear their unique insights into current marketing techniques.