Agricultural Marketing Analysis
AGEC5401
This unit of study is designed to provide an understanding of the underlying forces driving agricultural markets. Its content is analytical, and draws heavily on applied microeconomics. The unit addresses price analysis and pricing efficiency, including aspects of form, time and space in agricultural marketing; information and contracts; changing consumer concerns (food safety, ethical production); futures market and other risk sharing devices. The main learning aims of the unit are development of student skills in understanding the fundamental concepts in marketing theory and applying them to the agribusiness industry, and further development of students' analytical abilities in the context of agricultural marketing. Extensive reading will be required.
Unit of study details
Unit of study level: Postgraduate
Credit points: 6
Commencing semesters: 2
Further unit of study information
Unit of study handbook: AGEC5401
Costs and scholarships information: Costs and Scholarships
Final dates to withdraw from units of study: Census Dates
Available for study abroad and exchange: No