Creating & Developing New Opportunities
EMBA6004
It is a huge challenge to launch a new enterprise, whether that business be developing a new product, entering a new market, or leveraging a new business process. This challenge is further complicated in the global environment, with businesses now operating across diverse cultures and countries. This unit introduces the issues facing the entrepreneur or manager who is creating a new venture. Topics to be covered include opportunity discovery and recognition, leveraging the start-up's (limited) resources and capabilities, financial modelling and sources of finance, and intellectual property management. Specific focus will be given to leading the entry of a new venture in developing economies, with their complex institutional and cultural environment. Over the two-week intensive programme, students will develop a business entry and financing strategy for an entrepreneurial venture. Central to the unit is the integration of theory and practice through workshops, visits and panel discussions. Students will pitch their new business to a panel of professional investors (if a start-up) or senior executives (if a form of corporate venturing), with feedback guiding their final documentation. The unit will initially take place in Bangalore, India.
Unit of study details
Unit of study level: Postgraduate
Credit points: 12
Commencing semesters: 110
Further unit of study information
Unit of study handbook: EMBA6004
Costs and scholarships information: Costs and Scholarships
Final dates to withdraw from units of study: Census Dates
Available for study abroad and exchange: No