Political Public Relations
MECO6912
This unit of study analyses and examines the convergence of public relations, advertising and political consulting in the history of political campaigning. The unit's objectives are to demonstrate an understanding of the relationships that exist in the political process between politicians, the media and public relations. It develops student skills specific to the delivery of political public relations and political campaigns. Its focus is the process of professionalisation and internationalisation of electioneering and campaign practices in media-centred democracies.
Unit of study details
Unit of study level: Postgraduate
Credit points: 6
Commencing semesters: 2
Further unit of study information
Unit of study handbook: MECO6912
Costs and scholarships information: Costs and Scholarships
Final dates to withdraw from units of study: Census Dates
Available for study abroad and exchange: Yes
Our courses that offer this unit of study
- Master of Media Practice
- Master of Strategic Public Relations
- Master of Publishing
- Graduate Diploma in Media Practice
- Graduate Diploma in Strategic Public Relations
- Graduate Diploma in Publishing
- Graduate Certificate in Media Practice
- Graduate Certificate in Strategic Public Relations
- Graduate Certificate in Publishing
- Master of Public Administration
- Graduate Diploma in Public Administration