Dr Karla Straker

G04 - Wilkinson Building
The University of Sydney

Biographical details

Dr Karla Straker is an Early Career Development Fellow, in the Design Lab, located in the School of Architecture, Design and Planning, at the University of Sydney. She has a Bachelor of Design (Industrial Design) and PhD from the Queensland University of Technology. Her research is in a cross-disciplinary setting exploring the design of digital channel engagements, investigated through theoretical approaches from the fields of design, psychology, marketing and information systems. Her research aims to understanding of howstrong relationships with customers can be built and sustained through a deeper understanding of customer emotions. In her research work she emphasises the design and evaluation of new approaches to the field of design and emotion.

Teaching and supervision

  • DECO3103 Design Innovation Studio
  • DECO2015 Design for Innovation

Current research students

Project title Research student
Design as a catalyst for innovation in science Carol AZZAM
Design Innovation and Renewables: Designing a Shift Towards a Sustainable Energy Sector Scott BRYANT
Design Innovation in Life-Saving Medical Devices: Redesigning the wearable components of Ventricular Assist Devices to improve the patient experience of end-stage heart failure treatment Jessica Lea DUNN
Innovating Ventricular Assist Devices Through Design: Investigating the role of Design Led Innovation in improving patients', caregivers' and practitioners' Wellbeing and Quality of Life Kimmi KO
Exploring the Role of Design Innovation in the Emergence of a New Industry Sectors George PEPPOU

Current projects

2018

Research project with RAAF

Associate Professor C. Wrigley, Dr K. Grace, Dr V. Gramoli (University of Sydney School of Information Technologies), Dr F. Smith (University of Sydney Centre for International Security Studies), Dr K. Straker

Development of a prototype conversational interface that demonstrates the capacity for efficiency gains across personnel policy and management in RAAF

2017-2018

Industry Research Partnership with Waterco Limited

Associate Professor C. Wrigley; Dr K. Straker

Design Innovation Engagement Poolware Research Project

Selected publications

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Books

  • Wrigley, C., Straker, K. (2018). Affected: Emotionally Engaging Customers in The Digital Age. Milton: Wiley.
  • Tomitsch, M., Wrigley, C., Borthwick, M., Ahmadpour, N., Frawley, J., Kocaballi, A., Nunez Pacheco, C., Straker, K., Loke, L. (2018). Design. Think. Make. Break. Repeat. A Handbook of Methods. Amsterdam: BIS Publishers.

Book Chapters

  • Wrigley, C., Straker, K. (2016). The role of emotion, experience and meaning: the comparative case of Apple and Samsung. In Robert DeFillippi, Alison Rieple, Patrik Wikstrom (Eds.), International Perspectives on Business Innovation and Disruption in Design, (pp. 231-255). Cheltenham: Edward Elgar Publishing. [More Information]

Journals

  • Straker, K., Wrigley, C. (2018). Engaging passengers across digital channels: An international study of 100 airports. Journal of Hospitality and Tourism Management, 34(2018), 82-92. [More Information]
  • Straker, K., Wrigley, C. (2018). From a Mission Statement to a Sense of Mission: Emotion Coding to Strengthen Digital Engagements. Journal of Creating Value, 4(1), 1-28. [More Information]
  • Wrigley, C., Straker, K., Nusem, E., Fraser, J., Gregory, S. (2018). Nursing Challenges in Interactions with Patients Receiving Mechanical Circulatory and Respiratory Support. Journal of Cardiovascular Nursing, 33(5, September/October 2018), E10-E15. [More Information]
  • Bryant, S., Straker, K., Wrigley, C. (2018). The typologies of power: Energy utility business models in an increasingly renewable sector. Journal of Cleaner Production, 195, 1032-1046. [More Information]
  • Straker, K. (2017). Defence by Design: Redesigning the Acquisition Process for the Royal Australian Air Force. Journal of Design, Business & Society, 3(2), 145-166. [More Information]
  • Wrigley, C., Straker, K. (2017). Design Thinking pedagogy: the Educational Design Ladder. Innovations in Education and Teaching International, 54(4), 374-385. [More Information]
  • Garrett, A., Straker, K., Wrigley, C. (2017). Digital channels for building collaborative consumption communities. Journal of Research in Interactive Marketing, 11(2), 160-184. [More Information]
  • Price, R., Straker, K. (2017). The design movement: Two case studies from the edge of the discipline. The Design Journal, 20(sup1), S4565-S4574. [More Information]
  • Straker, K., Wrigley, C. (2016). Designing an emotional strategy: Strengthening digital channel engagements. Business Horizons, 59(3), 339-346. [More Information]
  • Wrigley, C., Straker, K. (2016). Designing innovative business models with a framework that promotes experimentation. Strategy & Leadership, 44(1), 11-19. [More Information]
  • Wrigley, C., Bucolo, S., Straker, K. (2016). Designing new business models: blue sky thinking and testing. Journal of Business Strategy, 37(5), 22-31. [More Information]
  • Straker, K., Wrigley, C. (2016). Emotionally engaging customers in the digital age: the case study of "Burberry love". Journal of Fashion Marketing and Management, 20(3), 276-299. [More Information]
  • Straker, K., Wrigley, C. (2016). Translating emotional insights into digital channel designs: Opportunities to enhance the airport experience. Journal of Hospitality and Tourism Technology, 7(2), 135-157. [More Information]
  • Price, R., Wrigley, C., Straker, K. (2015). Not just what they want, but why they want it: Traditional market research to deep customer insights. Qualitative Market Research, 18(2), 230-248. [More Information]
  • Straker, K., Wrigley, C., Rosemann, M. (2015). The role of design in the future of digital channels: Conceptual insights and future research directions. Journal of Retailing and Consumer Services, 26, 133-140. [More Information]
  • Straker, K., Wrigley, C. (2015). The Role of Emotion in Product, Service and Business Model Design. Journal of Entrepreneurship, Management and Innovation, 11(1), 11-28. [More Information]
  • Straker, K., Wrigley, C., Rosemann, M. (2015). Typologies and touchpoints: Designing multi-channel digital strategies. Journal of Research in Interactive Marketing, 9(2), 110-128. [More Information]
  • Grant, K., Straker, K., Muller, C., Wrigley, C. (2013). The search for individualism: Self-expression through product personalisation. International Journal of Designed Objects, 6(1), 17-29.

Conferences

  • Garrett, A., Straker, K., Wrigley, C. (2015). Design intersection: The growth of community-led technology enabled companies. R&D Management Conference, Pisa: Scuola normale superiore di Pisa.
  • Straker, K., Wrigley, C. (2014). Design innovation catalyst tools to facilitate organisational change. The 19th DMI: Academic Design Management Conference "Design Management in an Era of Disruption", Boston: Design Management Institute.
  • Straker, K., Garrett, A., Russell, N., Wrigley, C. (2014). Designing channels for brand value: four meta-models. The 19th DMI: Academic Design Management Conference "Design Management in an Era of Disruption", Boston: Design Management Institute.
  • Straker, K., Wrigley, C. (2014). The educational design ladder: Creation of a multi-discipline design thinking program. NordDesign 2014 Conference, Aalto: Aalto University.
  • Straker, K., Wrigley, C., Rosemann, M. (2013). Can emotion provide a new approach to business model innovation? 2013 IEEE-Tsinghua International Design Management Symposium (TIDMS 2013), Piscataway: Institute of Electrical and Electronics Engineers (IEEE). [More Information]
  • Johnson, D., Wrigley, C., Straker, K., Bucolo, S. (2013). Designing innovative business models: Five emerging meta-models. 2013 IEEE-Tsinghua International Design Management Symposium (TIDMS 2013), Piscataway: Institute of Electrical and Electronics Engineers (IEEE). [More Information]

2018

  • Wrigley, C., Straker, K. (2018). Affected: Emotionally Engaging Customers in The Digital Age. Milton: Wiley.
  • Tomitsch, M., Wrigley, C., Borthwick, M., Ahmadpour, N., Frawley, J., Kocaballi, A., Nunez Pacheco, C., Straker, K., Loke, L. (2018). Design. Think. Make. Break. Repeat. A Handbook of Methods. Amsterdam: BIS Publishers.
  • Straker, K., Wrigley, C. (2018). Engaging passengers across digital channels: An international study of 100 airports. Journal of Hospitality and Tourism Management, 34(2018), 82-92. [More Information]
  • Straker, K., Wrigley, C. (2018). From a Mission Statement to a Sense of Mission: Emotion Coding to Strengthen Digital Engagements. Journal of Creating Value, 4(1), 1-28. [More Information]
  • Wrigley, C., Straker, K., Nusem, E., Fraser, J., Gregory, S. (2018). Nursing Challenges in Interactions with Patients Receiving Mechanical Circulatory and Respiratory Support. Journal of Cardiovascular Nursing, 33(5, September/October 2018), E10-E15. [More Information]
  • Bryant, S., Straker, K., Wrigley, C. (2018). The typologies of power: Energy utility business models in an increasingly renewable sector. Journal of Cleaner Production, 195, 1032-1046. [More Information]

2017

  • Straker, K. (2017). Defence by Design: Redesigning the Acquisition Process for the Royal Australian Air Force. Journal of Design, Business & Society, 3(2), 145-166. [More Information]
  • Wrigley, C., Straker, K. (2017). Design Thinking pedagogy: the Educational Design Ladder. Innovations in Education and Teaching International, 54(4), 374-385. [More Information]
  • Garrett, A., Straker, K., Wrigley, C. (2017). Digital channels for building collaborative consumption communities. Journal of Research in Interactive Marketing, 11(2), 160-184. [More Information]
  • Price, R., Straker, K. (2017). The design movement: Two case studies from the edge of the discipline. The Design Journal, 20(sup1), S4565-S4574. [More Information]

2016

  • Straker, K., Wrigley, C. (2016). Designing an emotional strategy: Strengthening digital channel engagements. Business Horizons, 59(3), 339-346. [More Information]
  • Wrigley, C., Straker, K. (2016). Designing innovative business models with a framework that promotes experimentation. Strategy & Leadership, 44(1), 11-19. [More Information]
  • Wrigley, C., Bucolo, S., Straker, K. (2016). Designing new business models: blue sky thinking and testing. Journal of Business Strategy, 37(5), 22-31. [More Information]
  • Straker, K., Wrigley, C. (2016). Emotionally engaging customers in the digital age: the case study of "Burberry love". Journal of Fashion Marketing and Management, 20(3), 276-299. [More Information]
  • Wrigley, C., Straker, K. (2016). The role of emotion, experience and meaning: the comparative case of Apple and Samsung. In Robert DeFillippi, Alison Rieple, Patrik Wikstrom (Eds.), International Perspectives on Business Innovation and Disruption in Design, (pp. 231-255). Cheltenham: Edward Elgar Publishing. [More Information]
  • Straker, K., Wrigley, C. (2016). Translating emotional insights into digital channel designs: Opportunities to enhance the airport experience. Journal of Hospitality and Tourism Technology, 7(2), 135-157. [More Information]

2015

  • Garrett, A., Straker, K., Wrigley, C. (2015). Design intersection: The growth of community-led technology enabled companies. R&D Management Conference, Pisa: Scuola normale superiore di Pisa.
  • Price, R., Wrigley, C., Straker, K. (2015). Not just what they want, but why they want it: Traditional market research to deep customer insights. Qualitative Market Research, 18(2), 230-248. [More Information]
  • Straker, K., Wrigley, C., Rosemann, M. (2015). The role of design in the future of digital channels: Conceptual insights and future research directions. Journal of Retailing and Consumer Services, 26, 133-140. [More Information]
  • Straker, K., Wrigley, C. (2015). The Role of Emotion in Product, Service and Business Model Design. Journal of Entrepreneurship, Management and Innovation, 11(1), 11-28. [More Information]
  • Straker, K., Wrigley, C., Rosemann, M. (2015). Typologies and touchpoints: Designing multi-channel digital strategies. Journal of Research in Interactive Marketing, 9(2), 110-128. [More Information]

2014

  • Straker, K., Wrigley, C. (2014). Design innovation catalyst tools to facilitate organisational change. The 19th DMI: Academic Design Management Conference "Design Management in an Era of Disruption", Boston: Design Management Institute.
  • Straker, K., Garrett, A., Russell, N., Wrigley, C. (2014). Designing channels for brand value: four meta-models. The 19th DMI: Academic Design Management Conference "Design Management in an Era of Disruption", Boston: Design Management Institute.
  • Straker, K., Wrigley, C. (2014). The educational design ladder: Creation of a multi-discipline design thinking program. NordDesign 2014 Conference, Aalto: Aalto University.

2013

  • Straker, K., Wrigley, C., Rosemann, M. (2013). Can emotion provide a new approach to business model innovation? 2013 IEEE-Tsinghua International Design Management Symposium (TIDMS 2013), Piscataway: Institute of Electrical and Electronics Engineers (IEEE). [More Information]
  • Johnson, D., Wrigley, C., Straker, K., Bucolo, S. (2013). Designing innovative business models: Five emerging meta-models. 2013 IEEE-Tsinghua International Design Management Symposium (TIDMS 2013), Piscataway: Institute of Electrical and Electronics Engineers (IEEE). [More Information]
  • Grant, K., Straker, K., Muller, C., Wrigley, C. (2013). The search for individualism: Self-expression through product personalisation. International Journal of Designed Objects, 6(1), 17-29.

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