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Big Data in Business


The Big Data in Business specialisation is designed to provide students with specialised training in the areas of big data and analytics in order to succeed and thrive in today's business world. The specialisation is comprised of units of study offered by the Disciplines of Business Analytics, Business Information Systems, Marketing and the Institute of Transport and Logistics Studies that have been specifically chosen for their focus and emphasis on dealing with big data, as well as associated analytical tools and technologies, to help solve real business problems and make effective business decisions.

About this specialisation

To meet requirements for the Big Data in Business specialisation in the Master's degree, you will complete five units of study (30 credit points), as follows:

(1) one six credit point prerequisite foundational unit of study as follows:

  • Quantitative Methods for Business.

(2) one six credit point compulsory (core) unit of study as follows:

  • Data Science in Business.

(3) three elective units of study (18 credit points) selected from the options listed for the specialisation, including:

  • Applied GIS and Spatial Data Analytics
  • Customer Analytics and Relationship Management
  • Data Visualisation
  • Machine Learning for Business
  • Managing Business Intelligence
  • Marketing Research Concepts
  • Predictive Analytics
  • Statistical Learning and Data Mining
  • Visual Data Analytics.

For unit availability please refer to the "Units of study in this specialisation" section below.

Career pathways
Courses that offer this specialisation

To commence study in the year

The course information on this website applies only to future students. Current students should refer to faculty handbooks for current or past course information.

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