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Unit of study_

Strategy and Emerging Markets - IBUS3109

Year - 2018

Emerging economies are rapidly changing the global business landscape as they present tremendous growth opportunities for the developed world. At the same time, their rise as a new competitive force has strategic implications for global managers. This unit focuses on four of the most prominent emerging economies, namely Brazil, Russia, India and China (BRIC nations), to develop strategic tools to win in the new global competitive environment. Drawing on current insights from International Business Strategy, a two pronged approach is used to analyse competition in emerging economies: multinational enterprises from developed economies attempting to leverage emerging economies and enterprises from BRIC nations as they transform into multinationals to compete globally.

Classes
1x 2h lecture (13 wks) + 1x 1hr tutorial (12 wks)

Assessment
group project (25%), in-class activity (10%), mid-term exam (15%), final exam (50%)

Pre-requisites

IBUS2101

Details

Faculty: Business (Business School)

Semester 1

05 Mar 2018

Department/School: International Business
Study Mode: Normal (lecture/lab/tutorial) day
Census Date: 31 Mar 2018
Unit of study level: Senior
Credit points: 6.0
EFTSL: 0.125
Available for study abroad and exchange: Yes
Faculty/department permission required? No
Location
Camperdown
Faculty: Business (Business School)

Semester 2

30 Jul 2018

Department/School: International Business
Study Mode: Normal (lecture/lab/tutorial) day
Census Date: 31 Aug 2018
Unit of study level: Senior
Credit points: 6.0
EFTSL: 0.125
Available for study abroad and exchange: Yes
Faculty/department permission required? No
Location
Camperdown
Courses that offer this unit

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