Unit of study_
Social Media Communication - MECO6936
Year - 2018
This unit introduces the fundamentals of strategic social media use for professional and organisational communication, media practice and cultural production. It aims to equip students with the knowledge and skills to become competent, ethical social media communicators and to critically analyse social media forms, services and cultures. Students will explore online, mobile and locative platforms for interacting with audiences, publics and online communities, including professional networks.
Classes
26hrs seminar in Intensive mode (equivalent to 1x2hr seminar/week)
Assessment
1x2000wd equiv Social Media Design Brief (25%), 1x2500wd Social Media Project (45%), 1x1500wd Online Article and Comments (30%)
Details
Faculty: Arts and Social Sciences
Semester 1a
05 Mar 2018
Department/School: Media and Communications
Study Mode: Normal (lecture/lab/tutorial) day
Census Date: 31 Mar 2018
Unit of study level: Postgraduate
Credit points: 6.0
EFTSL: 0.125
Available for study abroad and exchange: Yes
Faculty/department permission required? No
Location
Camperdown
More details
HECS Band: 1
Courses that offer this unit
Non-award/non-degree study If you wish to undertake one or more units of study (subjects) for your own interest but not towards a degree, you may enrol in single units as a non-award student. Cross-institutional study If you are from another Australian tertiary institution you may be permitted to undertake cross-institutional study in one or more units of study at the University of Sydney.
