Skip to main content
Unit of study_

Data Analytics and Modelling - SMBA6003

One of the most significant developments associated with the digital revolution is the increased availability of data. For managers and leaders in contemporary organisations, the ability to effectively analyse and draw useful inferences from data is critical. It is also important that managers can communicate complex interrelationships found in the data to senior management in a way that maximises the possibility that it can lead to favourable and sustainable change. Access to and use of data is critical to organisations in their need to effectively respond to a more volatile economic and financial environment, and Government intervention and regulation. Superior data analytic and modelling capabilities are increasingly seen as a source of competitive advantage, both for business and for employees working within business. This unit of study can deliver this competitive advantage in at least six distinct ways - (1) it will reveal the type of "internal" data that an organisation must compile for effective decision making; (2) it will identify the "external" data that must be used in combination with the internal data, and where that external data is sourced; (3) it will analyse the tools and modelling techniques that can be used to draw timely and relevant insights from a range of different forms of data; (5) it will examine how these tools and modelling techniques can be practically applied across a range of organisational settings; and (6) it will demonstrate how any findings should be communicated to time poor senior management. As part of this unit of study students will be given the opportunity to work with real world data sets and case studies, and to apply those data sets to their own and other organisations.

Classes
4 hr lecture/workshop and/or full day participatory lectures/workshops.

Assessment
group assignment (40%); individual assignment (30%); final exam (30%)

Co-requisites

SMBA6001

Details

Faculty: Business (Business School)

MBA Session 1

28 Jan 2019

Department/School: Management Education
Study Mode: Normal (lecture/lab/tutorial) evening
Census Date: 22 Feb 2019
Unit of study level: Postgraduate
Credit points: 6.0
EFTSL: 0.125
Available for study abroad and exchange: No
Faculty/department permission required? No
Faculty: Business (Business School)

Intensive July

24 Jun 2019

Department/School: Management Education
Study Mode: Block mode
Census Date: 19 Jul 2019
Unit of study level: Postgraduate
Credit points: 6.0
EFTSL: 0.125
Available for study abroad and exchange: No
Faculty/department permission required? No
Courses that offer this unit

Non-award/non-degree study If you wish to undertake one or more units of study (subjects) for your own interest but not towards a degree, you may enrol in single units as a non-award student. Cross-institutional study If you are from another Australian tertiary institution you may be permitted to undertake cross-institutional study in one or more units of study at the University of Sydney.

To help you understand common terms that we use at the University, we offer an online glossary.