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Unit of study_

Political Campaigning - GOVT3644

Year - 2020

This unit focuses on the art and science of running political campaigns. Based around a problem-oriented learning approach with an applied project, the course provides a primer on situational analysis, campaign planning, resource mobilisation, issue framing, and persuasion. The course considers overt and covert strategies for political change, including positive and negative messaging, with students evaluating a campaign opportunity and developing a for-implementation campaign plan in response through team-based work.

4x3hr intensive seminars, 3x1hr presentation tutorials, 8x3hr team working sessions

1x45 minute Client briefing (20%), 1x2000wd Campaign stratgegy (50%), 1x1500wd Team situational report (30%)


Faculty: Arts and Social Sciences

Semester 1

24 Feb 2020

Department/School: Government and International Relations
Study Mode: Normal (lecture/lab/tutorial) day
Census Date: 31 Mar 2020
Unit of study level: Senior
Credit points: 6.0
EFTSL: 0.125
Available for study abroad and exchange: No
Faculty/department permission required? No
Courses that offer this unit

Non-award/non-degree study If you wish to undertake one or more units of study (subjects) for your own interest but not towards a degree, you may enrol in single units as a non-award student. Cross-institutional study If you are from another Australian tertiary institution you may be permitted to undertake cross-institutional study in one or more units of study at the University of Sydney.

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