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Marketing

Postgraduate study in Marketing

In an age of globalisation, rapid technological advances and digital disruption, marketing is at a crossroads in its evolution.

As competition increases, firms are looking for a fresh approach to every aspect of marketing - using customer insights to create value, develop market offerings and implement innovative marketing strategies through collaboration within a broad network of relationships.

Career opportunities

Central to any organisation’s success, the demand for highly skilled marketers has never been stronger. For business professionals, this presents an exciting array of unprecedented career opportunities. Our graduates have gone on to work in leading organisations across all sectors of industry in senior roles as marketing managers, digital marketing specialists, brand strategists, advertising executives, marketing communications specialists, brand managers, account executives, product managers and market researchers.

Why study here?

The Business School has strong links with industry, giving you the opportunity to engage and interact with marketing practitioners during your degree, and our Master of Marketing is accredited by the Australian Marketing Institute.

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