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This unit analyses how multinational firms leverage their capabilities and competencies to create competitive advantages in international and global markets. Topics include assessing foreign market attractiveness; understanding the impact of differences in legal, cultural, political and economic regimes; evaluating international political and economic risk; building and operating global networks, including entry mode choice; understanding how managers design organisational architecture and implement internal control and incentive mechanisms; and assessing the challenges of global citizenship, ethical behaviour and social responsibility for international business. Problem-based learning, with case study workshops, is an integral part of the unit.
Study level | Postgraduate |
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Academic unit | International Business |
Credit points | 6 |
Prerequisites:
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None |
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Corequisites:
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IBUS5003 |
Prohibitions:
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ECHS6008 |
Assumed knowledge:
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None |
At the completion of this unit, you should be able to:
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