This is the fourth of six sequential, interdependent modules, available only to students enrolled in the Graduate Diploma in Indigenous Health Promotion. This unit of study introduces students to the fundamental role of communication in health promotion and its theory and practice. Students will explore, define and understand the role of interpersonal, small group, limited and mass reach communication in changing attitudes, beliefs, values and behaviour. They will be introduced to social marketing theory and practice and will gain practical experience in this area, which also includes social media. Students will also explore case studies of effective communication campaigns that have used education, mobilisation and advocacy to influence individual behaviour, impact on populations and change the minds of decision-makers. The final 20 per cent of INDH5221 will be dedicated to commencing INDH5224.
Unit details and rules
Academic unit | Public Health |
---|---|
Credit points | 6 |
Prerequisites
?
|
INDH5211 |
Corequisites
?
|
INDH5224 and INDH5227 |
Prohibitions
?
|
None |
Assumed knowledge
?
|
None |
Available to study abroad and exchange students | No |
Teaching staff
Coordinator | Candace Angelo, candace.angelo@sydney.edu.au |
---|