The unit will examine how organisations use public relations (PR) to deal with crisis situations. Throughout the unit we will use case studies to explore frameworks, risk prioritisation, issues management, planning, response and evaluation strategies for diverse organisations and topics from environmental and corporate to health and social.
Unit details and rules
Academic unit | Media and Communications |
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Credit points | 6 |
Prerequisites
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None |
Corequisites
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None |
Prohibitions
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None |
Assumed knowledge
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None |
Available to study abroad and exchange students | Yes |
Teaching staff
Coordinator | Catherine Page Jeffery, catherine.pagejeffery@sydney.edu.au |
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Lecturer(s) | Jodie Wrigley, jodie.wrigley@sydney.edu.au |
Charlotte Launder, charlotte.launder@sydney.edu.au | |
Mei Li, mei.li@sydney.edu.au | |
Hamideh Khaleghi Mohammadi, hamideh.khaleghimohammadi@sydney.edu.au | |
Paul Allen, paul.allen@sydney.edu.au |