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Unit outline_

QBUS2810: Statistical Modelling for Business

Semester 2, 2024 [Normal day] - Camperdown/Darlington, Sydney

Statistical analysis of quantitative data is a fundamental aspect of modern business. The pervasiveness of information technology in all aspects of business means that managers are able to use very large and rich data sets. This unit covers a range of methods to model and analyse statistical dependencies in such data, extending the introductory methods in BUSS1020. The methods are useful for detecting, analysing and making inference about patterns and dependences within the data so as to support business decisions. This unit offers an insight into the main statistical methodologies for modelling statistical dependence in both discrete and continuous business data. This provides the information required for a range of specific tasks, e.g. in financial asset valuation and risk measurement, market research, demand and sales forecasting and financial analysis, among others. The unit emphasises real empirical applications in business, finance, accounting and marketing, using modern software tools.

Unit details and rules

Academic unit Business Analytics
Credit points 6
Prerequisites
? 
Students commencing from 2018: QBUS1040. Pre-2018 continuing students: BUSS1020 or DATA1001 or ECMT1010 or ENVX1001 or ENVX1002 or STAT1021 or ((MATH1005 or MATH1015) and MATH1115) or 6 credit points of MATH units which must include MATH1905
Corequisites
? 
None
Prohibitions
? 
ECMT2110
Assumed knowledge
? 

This unit relies on mathematical knowledge at the level of the Maths in Business program, including calculus and matrix algebra. Students who do not meet this requirement are strongly encouraged to acquire the needed mathematical skills prior to enrolling in this unit

Available to study abroad and exchange students

Yes

Teaching staff

Coordinator Bala Rajaratnam, bala.rajaratnam@sydney.edu.au
Lecturer(s) Yanli Li, yanli.li@sydney.edu.au
Zhengyang Chi, zhengyang.chi@sydney.edu.au
Joe Nguyen, joseph.nguyen1@sydney.edu.au
The census date for this unit availability is 2 September 2024
Type Description Weight Due Length
Supervised exam
? 
Final exam
Written exam
30% Formal exam period 2 hours
Outcomes assessed: LO1 LO2 LO3 LO4 LO5 LO6
Assignment Individual assignment
Practical assessment with written component
20% Week 06
Due date: 06 Sep 2024 at 23:59
n/a
Outcomes assessed: LO1 LO2 LO3 LO4 LO5 LO6
Supervised test
? 
Mid-semester exam
Written exam
30% Week 07
Due date: 11 Sep 2024 at 11:30
1 hour
Outcomes assessed: LO1 LO2 LO3 LO4 LO5 LO6
Assignment group assignment Group project
Practical assessment with written component
20% Week 13 n/a
Outcomes assessed: LO1 LO2 LO3 LO4 LO5 LO6
group assignment = group assignment ?

Assessment summary

  • Individual assignment: These tasks consist of written problem sets covering theoretical, conceptual, analytical, and interpretative questions based on all the material covered up until the submission deadline. The questions will measure students’ knowledge of the principles in business analytics and their ability to provide a complete and comprehensible description of their essential characteristics, as well as their ability to complete standard analytical tasks using Python software, discuss and interpret software output, as discussed in the unit in all prior to submission. Any use of Generative AI has to be acknowledged and described.
  • Group project: Groups perform an analytical exercise and subsequent statistical description of a set of data; a modelling exercise and quantitative analysis of dataset; a report and an executive summary. Groups will be expected to write up a professional report that describes every step of the approach taken in the analysis, findings and policy interpretations, and an executive summary. The project is designed to develop and test your ability to undertake an independent piece of quantitative analysis, and to develop and test your ability, as a group, to communicate the results to a professional standard. Any use of Generative AI has to be acknowledged and described.
  • Mid-semester exam: This exam will examine concepts covered in this unit, up until the submission deadline. The question will measure students’ knowledge of the major principles and concepts in business analytics, and their ability to provide a complete and comprehensible description of their essential characteristics, as well as their ability to complete standard analytical tasks and discuss and interpret Python statistical output, as discussed in weeks 1-6 of this unit. The exam will not require students to write or develop Python code.
  • Final exam: The exam will examine concepts covered in weeks 1-13 of this unit. The questions will measure students’ knowledge of the major principles and concepts in business analytics, and their ability to provide a complete and comprehensible description of their essential characteristics, as well as their ability to complete standard analytical tasks and discuss and interpret Python statistical output, as discussed in weeks 1-13 of this unit. The exam will not require students to write or develop Python code.

Detailed information for each assessment can be found on Canvas.

Assessment criteria

The University awards common result grades, set out in the Coursework Policy 2014 (Schedule 1).

As a general guide, a high distinction indicates work of an exceptional standard, a distinction a very high standard, a credit a good standard, and a pass an acceptable standard.

Result name

Mark range

Description

High distinction

85 - 100

Awarded when you demonstrate the learning outcomes for the unit at an exceptional standard, as defined by grade descriptors or exemplars outlined by your faculty or school. 

Distinction

75 - 84

Awarded when you demonstrate the learning outcomes for the unit at a very high standard, as defined by grade descriptors or exemplars outlined by your faculty or school.

Credit

65 - 74

Awarded when you demonstrate the learning outcomes for the unit at a good standard, as defined by grade descriptors or exemplars outlined by your faculty or school.

Pass

50 - 64

Awarded when you demonstrate the learning outcomes for the unit at an acceptable standard, as defined by grade descriptors or exemplars outlined by your faculty or school. 

Fail

0 - 49

When you don’t meet the learning outcomes of the unit to a satisfactory standard.

For more information see guide to grades.

Late submission

In accordance with University policy, these penalties apply when written work is submitted after 11:59pm on the due date:

  • Deduction of 5% of the maximum mark for each calendar day after the due date.
  • After ten calendar days late, a mark of zero will be awarded.

Academic integrity

The Current Student website provides information on academic integrity and the resources available to all students. The University expects students and staff to act ethically and honestly and will treat all allegations of academic integrity breaches seriously.

We use similarity detection software to detect potential instances of plagiarism or other forms of academic integrity breach. If such matches indicate evidence of plagiarism or other forms of academic integrity breaches, your teacher is required to report your work for further investigation.

Use of generative artificial intelligence (AI) and automated writing tools

You may only use generative AI and automated writing tools in assessment tasks if you are permitted to by your unit coordinator. If you do use these tools, you must acknowledge this in your work, either in a footnote or an acknowledgement section. The assessment instructions or unit outline will give guidance of the types of tools that are permitted and how the tools should be used.

Your final submitted work must be your own, original work. You must acknowledge any use of generative AI tools that have been used in the assessment, and any material that forms part of your submission must be appropriately referenced. For guidance on how to acknowledge the use of AI, please refer to the AI in Education Canvas site.

The unapproved use of these tools or unacknowledged use will be considered a breach of the Academic Integrity Policy and penalties may apply.

Studiosity is permitted unless otherwise indicated by the unit coordinator. The use of this service must be acknowledged in your submission as detailed on the Learning Hub’s Canvas page.

Outside assessment tasks, generative AI tools may be used to support your learning. The AI in Education Canvas site contains a number of productive ways that students are using AI to improve their learning.

Simple extensions

If you encounter a problem submitting your work on time, you may be able to apply for an extension of five calendar days through a simple extension.  The application process will be different depending on the type of assessment and extensions cannot be granted for some assessment types like exams.

Special consideration

If exceptional circumstances mean you can’t complete an assessment, you need consideration for a longer period of time, or if you have essential commitments which impact your performance in an assessment, you may be eligible for special consideration or special arrangements.

Special consideration applications will not be affected by a simple extension application.

Using AI responsibly

Co-created with students, AI in Education includes lots of helpful examples of how students use generative AI tools to support their learning. It explains how generative AI works, the different tools available and how to use them responsibly and productively.

Support for students

The Support for Students Policy 2023 reflects the University’s commitment to supporting students in their academic journey and making the University safe for students. It is important that you read and understand this policy so that you are familiar with the range of support services available to you and understand how to engage with them.

The University uses email as its primary source of communication with students who need support under the Support for Students Policy 2023. Make sure you check your University email regularly and respond to any communications received from the University.

Learning resources and detailed information about weekly assessment and learning activities can be accessed via Canvas. It is essential that you visit your unit of study Canvas site to ensure you are up to date with all of your tasks.

If you are having difficulties completing your studies, or are feeling unsure about your progress, we are here to help. You can access the support services offered by the University at any time:

Support and Services (including health and wellbeing services, financial support and learning support)
Course planning and administration
Meet with an Academic Adviser

WK Topic Learning activity Learning outcomes
Week 01 Course introduction & Review of Basic Statistics Lecture and tutorial (3.5 hr) LO1 LO4 LO5
Week 02 Simple linear regression Lecture and tutorial (3.5 hr) LO1 LO2 LO5 LO6
Week 03 Statistical inference for simple linear regression Lecture and tutorial (3.5 hr) LO2 LO3 LO6
Week 04 Multiple linear regression Lecture and tutorial (3.5 hr) LO1 LO2 LO5 LO6
Week 05 Statistical inference for multiple regression Lecture and tutorial (3.5 hr) LO2 LO3 LO6
Week 06 Regression Modelling: categorical regressors and interactions Lecture and tutorial (3.5 hr) LO1 LO2 LO3 LO5
Week 07 Mid-term exam Lecture and tutorial (3.5 hr) LO1 LO2 LO3 LO4 LO6
Week 08 Regression Modelling: variable transformations, polynomial regressions, regression splines. Lecture and tutorial (3.5 hr) LO1 LO2 LO3 LO6
Week 09 Understanding linear models with linear algebra Lecture and tutorial (3.5 hr) LO1 LO2
Week 10 Linear Model Diagnostics: outliers, leverage and influence points, non-constant error variance, collinearity. Lecture and tutorial (3.5 hr) LO1 LO2 LO5
Week 11 Binomial, Poisson and Multinomial random variables, Relationships between discrete variables. Lecture and tutorial (3.5 hr) LO1 LO2 LO3 LO5
Week 12 Generalized linear models. Lecture and tutorial (3.5 hr) LO4 LO5 LO6
Week 13 Model & variable selection and revision. Lecture and tutorial (3.5 hr) LO1 LO2 LO3 LO5

Attendance and class requirements

Lecture recordings: All lectures are recorded and will be available on Canvas for student use. Please note the Business School does not own the system and cannot guarantee that the system will operate or that every class will be recorded. Students should ensure they attend and participate in all classes. 

Study commitment

Typically, there is a minimum expectation of 1.5-2 hours of student effort per week per credit point for units of study offered over a full semester. For a 6 credit point unit, this equates to roughly 120-150 hours of student effort in total.

Required readings

The library location of this additional (recommended) reference is available in Reading List on Canvas.

  • Fox, John. Applied regression analysis and generalized linear models. Sage Publications, 2015. 

Learning outcomes are what students know, understand and are able to do on completion of a unit of study. They are aligned with the University's graduate qualities and are assessed as part of the curriculum.

At the completion of this unit, you should be able to:

  • LO1. develop an understanding of the principles of statistical modelling of business-related variables
  • LO2. develop a deeper understanding of statistically measuring and analysing relationships between business variables via a range of quantitative models and methods
  • LO3. develop proficiency in using relationships between variables and analytic methods to inform and assist business decision making
  • LO4. develop introductory skills in how to manage data and in how to extract objective quantitative information from them
  • LO5. develop proficiency in a software package, e.g. Python, for analysing and assessing relationships between business variables, and in dealing with large data sets
  • LO6. communicate empirical findings using adequate statistical reporting methods and appropriate technical language, as well as layman’s terms.

Graduate qualities

The graduate qualities are the qualities and skills that all University of Sydney graduates must demonstrate on successful completion of an award course. As a future Sydney graduate, the set of qualities have been designed to equip you for the contemporary world.

GQ1 Depth of disciplinary expertise

Deep disciplinary expertise is the ability to integrate and rigorously apply knowledge, understanding and skills of a recognised discipline defined by scholarly activity, as well as familiarity with evolving practice of the discipline.

GQ2 Critical thinking and problem solving

Critical thinking and problem solving are the questioning of ideas, evidence and assumptions in order to propose and evaluate hypotheses or alternative arguments before formulating a conclusion or a solution to an identified problem.

GQ3 Oral and written communication

Effective communication, in both oral and written form, is the clear exchange of meaning in a manner that is appropriate to audience and context.

GQ4 Information and digital literacy

Information and digital literacy is the ability to locate, interpret, evaluate, manage, adapt, integrate, create and convey information using appropriate resources, tools and strategies.

GQ5 Inventiveness

Generating novel ideas and solutions.

GQ6 Cultural competence

Cultural Competence is the ability to actively, ethically, respectfully, and successfully engage across and between cultures. In the Australian context, this includes and celebrates Aboriginal and Torres Strait Islander cultures, knowledge systems, and a mature understanding of contemporary issues.

GQ7 Interdisciplinary effectiveness

Interdisciplinary effectiveness is the integration and synthesis of multiple viewpoints and practices, working effectively across disciplinary boundaries.

GQ8 Integrated professional, ethical, and personal identity

An integrated professional, ethical and personal identity is understanding the interaction between one’s personal and professional selves in an ethical context.

GQ9 Influence

Engaging others in a process, idea or vision.

Outcome map

Learning outcomes Graduate qualities
GQ1 GQ2 GQ3 GQ4 GQ5 GQ6 GQ7 GQ8 GQ9

This section outlines changes made to this unit following staff and student reviews.

No changes have been made since this unit was last offered.

Python: The main computing tool for this unit will be Python, which is a free and open-source general purpose programming language available for all major platforms. A working knowledge of Python, and experience with Python in at least one prior unit is assumed knowledge in this unit. You are encouraged to use Python on your own computer(s).

More information can be found on Canvas.

Disclaimer

The University reserves the right to amend units of study or no longer offer certain units, including where there are low enrolment numbers.

To help you understand common terms that we use at the University, we offer an online glossary.