Outline

Overview

This unit is developed for people interested in understanding how to create a successful strategic roadmap in order to lead, seize opportunities, and transform organisational thinking in a digital age. For many years, state-of-the-art strategic thinking has promoted business models and leadership strategy based on competition analysis of close sector rivals, market analytics, as well as traditional human resources processes and talent development. At present time, the impacts of digital transformation are so broad that the most disruptive competition is likely to be external and come from businesses about which executives may have an incomplete understanding. For example, in Finance many traditional organizations (banks) are challenged by small Fintech start-ups. Furthermore, businesses at the moment are facing many external uncertainties such as the COVID-19 outbreak crisis. This unit delivers an in-depth understanding of how current business needs can be supported by analytics and AI at the cutting-edge of thinking about the transformative potential of digital technology for tackling contemporary challenges. You will learn how digital transformation (through analytics and AI) could be championed in organisations facing risk and uncertainty. No previous experience in advanced analytics or data science is necessary for this unit.

Unit details and rules

Academic unit	Management Education
Credit points	6
Prerequisites ?	SMBA6008
Corequisites ?	SMBA6001
Prohibitions ?	None
Assumed knowledge ?	The unit assumes some familiarity with basic statistical concepts and some experience in working with data
Available to study abroad and exchange students	No

Teaching staff

Coordinator	David Grafton, david.grafton@sydney.edu.au

Type	Description	Weight	Due	Length
Presentation	AI Nudgeathon Group project on a business used case	30%	Week 08 Due date: 05 Oct 2023 at 21:55 Closing date: 05 Oct 2023	20 minutes
Outcomes assessed:
Assignment	Individual written assignment Individual project on a business used case	40%	Week 11 Due date: 26 Oct 2023 at 23:59 Closing date: 02 Nov 2023	Min 4000 words max 6000 words
Outcomes assessed:
Small continuous assessment	Weekly participation assignments Short questions activities	30%	Weekly	Varied
Outcomes assessed:
= group assignment ?

Assessment summary

Group work assignment: On Week 8 we will hold an AI Nudgeathon (AI business nudging marathon). On Week 3 the students will be assigned to a group at random and they will receive the AI Nudgeathon assignment. The students will be presented with an industrial/business/social issue and they will need to work on a start-up idea, which would address a specific problem within the presented issue. This assignment will be marked on a set of pre-specified criteria. All criteria will be provided to the students on Week 3.

In-class, small and continuous assessment: There are 6 individual weekly reflection assignments, which the students will be asked to complete. Each assignment is worth 5 points.
Individual reflection, summarizing their weekly experience from the unit, the assignments will be due by midday on Friday the week of the lecture, on weeks 2,3,4,5,8 and 9. Their reflection should not be more than 500-800 words in total (preferably, they need to try to write it immediately after each class). The Canvas Form is required to be completed your reflection assignment.

Submitted work assignment: Individual written assignment (approx. 5,000 words not including references and supplementary materials) will be due 1 week after the last day of class via Canvas. The topic for the individual assignment will be provided on the 1st day of class.

Assessment criteria

The University awards common result grades, set out in the Coursework Policy 2014 (Schedule 1).

As a general guide, a high distinction indicates work of an exceptional standard, a distinction a very high standard, a credit a good standard, and a pass an acceptable standard.

Result name	Mark range	Description
High distinction	85 - 100	Awarded when you demonstrate the learning outcomes for the unit at an exceptional standard, as defined by grade descriptors or exemplars outlined by your faculty or school.
Distinction	75 - 84	Awarded when you demonstrate the learning outcomes for the unit at a very high standard, as defined by grade descriptors or exemplars outlined by your faculty or school.
Credit	65 - 74	Awarded when you demonstrate the learning outcomes for the unit at a good standard, as defined by grade descriptors or exemplars outlined by your faculty or school.
Pass	50 - 64	Awarded when you demonstrate the learning outcomes for the unit at an acceptable standard, as defined by grade descriptors or exemplars outlined by your faculty or school.
Fail	0 - 49	When you don’t meet the learning outcomes of the unit to a satisfactory standard.

For more information see guide to grades.

Late submission

In accordance with University policy, these penalties apply when written work is submitted after 11:59pm on the due date:

Deduction of 5% of the maximum mark for each calendar day after the due date.
After ten calendar days late, a mark of zero will be awarded.

This unit has an exception to the standard University policy or supplementary information has been provided by the unit coordinator. This information is displayed below:

Group work assignment: Failure to attend the AI Nudgeathon will result either in 0 mark or if a formal Special Consideration is awarded, in a compulsory make-up individual assignment. In-class, small and continuous assessment: No submission will result in 0 mark for the assignment unless Special Consideration is obtained. Late submissions will be penalized (-1 point for each day of delay; 0 points when the delay exceeds 5 days). Submitted work assignment: Failure to submit this assignment will result either in 0 mark or, if a formal Special Consideration is awarded, in a compulsory make-up assignment.

Academic integrity

The Current Student website provides information on academic integrity and the resources available to all students. The University expects students and staff to act ethically and honestly and will treat all allegations of academic integrity breaches seriously.

We use similarity detection software to detect potential instances of plagiarism or other forms of academic integrity breach. If such matches indicate evidence of plagiarism or other forms of academic integrity breaches, your teacher is required to report your work for further investigation.

You may only use artificial intelligence and writing assistance tools in assessment tasks if you are permitted to by your unit coordinator, and if you do use them, you must also acknowledge this in your work, either in a footnote or an acknowledgement section.

Studiosity is permitted for postgraduate units unless otherwise indicated by the unit coordinator. The use of this service must be acknowledged in your submission.

Learning support

Simple extensions

If you encounter a problem submitting your work on time, you may be able to apply for an extension of five calendar days through a simple extension.  The application process will be different depending on the type of assessment and extensions cannot be granted for some assessment types like exams.

Special consideration

If exceptional circumstances mean you can’t complete an assessment, you need consideration for a longer period of time, or if you have essential commitments which impact your performance in an assessment, you may be eligible for special consideration or special arrangements.

Special consideration applications will not be affected by a simple extension application.

Using AI responsibly

Co-created with students, AI in Education includes lots of helpful examples of how students use generative AI tools to support their learning. It explains how generative AI works, the different tools available and how to use them responsibly and productively.

Weekly schedule

WK	Topic	Learning activity
Week 01	Introduction to AI and Machine Learning for Business	Lecture (3 hr)
Week 02	Sources of Data and Types of data in the Business world	Lecture (3 hr)
Week 03	Exploratory data analysis	Lecture (3 hr)
Week 04	Supervised Learning I	Lecture (3 hr)
Week 05	Supervised Learning II	Lecture (3 hr)
Week 06	Unsupervised Learning	Lecture (3 hr)
Week 07	Text Analytics and NLP	Lecture (3 hr)
Week 08	Big Data considerations	Lecture (3 hr)
Week 09	Case Studies 1	Lecture (3 hr)
Week 10	Case Studies 2	Lecture (3 hr)

Study commitment

Typically, there is a minimum expectation of 1.5-2 hours of student effort per week per credit point for units of study offered over a full semester. For a 6 credit point unit, this equates to roughly 120-150 hours of student effort in total.

Learning outcomes

Learning outcomes are what students know, understand and are able to do on completion of a unit of study. They are aligned with the University's graduate qualities and are assessed as part of the curriculum.

Outcomes
Graduate qualities

At the completion of this unit, you should be able to:

LO1. Define: Students will develop ability to approach and define real-world problems in leading digital transformation as well as understand limitations, which responsible thinking brings to data-driven business models
LO2. Measure: Students will develop ability to identify appropriate measures, variables and datasets as well as to understand how to collect suitable data to minimize algorithmic bias and maximize business and customer value
LO3. Analyse: Students will develop ability to select and apply the most appropriate methods and techniques to analyse the data and solve the problem
LO4. Critically evaluate: Students will develop ability to critically evaluate existing data science methodology against business needs
LO5. Communicate: Students will develop ability to communicate AI and analytics findings for business-level understanding
LO6. Be ethical and responsible: Students will develop ability to approach all stages of the business problem-solving process in responsible and ethical manner

Graduate qualities

The graduate qualities are the qualities and skills that all University of Sydney graduates must demonstrate on successful completion of an award course. As a future Sydney graduate, the set of qualities have been designed to equip you for the contemporary world.

GQ1	Depth of disciplinary expertise Deep disciplinary expertise is the ability to integrate and rigorously apply knowledge, understanding and skills of a recognised discipline defined by scholarly activity, as well as familiarity with evolving practice of the discipline.
GQ2	Critical thinking and problem solving Critical thinking and problem solving are the questioning of ideas, evidence and assumptions in order to propose and evaluate hypotheses or alternative arguments before formulating a conclusion or a solution to an identified problem.
GQ3	Oral and written communication Effective communication, in both oral and written form, is the clear exchange of meaning in a manner that is appropriate to audience and context.
GQ4	Information and digital literacy Information and digital literacy is the ability to locate, interpret, evaluate, manage, adapt, integrate, create and convey information using appropriate resources, tools and strategies.
GQ5	Inventiveness Generating novel ideas and solutions.
GQ6	Cultural competence Cultural Competence is the ability to actively, ethically, respectfully, and successfully engage across and between cultures. In the Australian context, this includes and celebrates Aboriginal and Torres Strait Islander cultures, knowledge systems, and a mature understanding of contemporary issues.
GQ7	Interdisciplinary effectiveness Interdisciplinary effectiveness is the integration and synthesis of multiple viewpoints and practices, working effectively across disciplinary boundaries.
GQ8	Integrated professional, ethical, and personal identity An integrated professional, ethical and personal identity is understanding the interaction between one’s personal and professional selves in an ethical context.
GQ9	Influence Engaging others in a process, idea or vision.

Outcome map

Learning outcomes	Graduate qualities
Learning outcomes

Responding to student feedback

This section outlines changes made to this unit following staff and student reviews.

This unit of study is running for the first time in 2023.

Additional information

Business School Policies

Disclaimer

The University reserves the right to amend units of study or no longer offer certain units, including where there are low enrolment numbers.

To help you understand common terms that we use at the University, we offer an online glossary.

Current students

Overview

Overview

Unit details and rules

Teaching staff

Assessment

Assessment

Assessment summary

Assessment criteria

Late submission

Academic integrity

Learning support

Learning support

Simple extensions

Special consideration

Using AI responsibly

Weekly schedule

Weekly schedule

Study commitment

Learning outcomes

Learning outcomes

Graduate qualities

Outcome map

Responding to student feedback

Responding to student feedback

Additional information

Additional information

Disclaimer

On this page

Useful links

Media

Student links

About us

Connect

Current students

SMBA6009: Bus. Transformation Through Analytics and AI

Semester 2, 2023 [Normal evening] - Castlereagh St, Sydney

Overview

Overview

Unit details and rules

Teaching staff

Assessment

Assessment

Assessment summary

Assessment criteria

Late submission

Academic integrity

Learning support

Learning support

Simple extensions

Special consideration

Using AI responsibly

Weekly schedule

Weekly schedule

Study commitment

Learning outcomes

Learning outcomes

Graduate qualities

Outcome map

Responding to student feedback

Responding to student feedback

Additional information

Additional information

Disclaimer

On this page

Useful links

Media

Student links

About us

Connect