The Media and Communications Department at University of Sydney invites you to join us on Friday May 2, at 2pm, for what promises to be a fascinating glimpse into the metamorphosis of Australia’s oldest media company.

Since 2006 Fairfax Media, publisher of The Sydney Morning Herald, The Australian Financial Review and The Age, has experienced unprecedented change driven by the rise of digital media. CEO David Kirk’s aggressive acquisition strategy, including a merger with Rural Press Limited, has delivered Fairfax Media print, online and mobile audiences of over 6 million, worldwide.

Corporate Affairs Director Bruce Wolpe will discuss Fairfax Media's diversification and growth over the past several years; issues facing publishing and online markets; Fairfax’s strategic markers; and the evolution of the newspaper publisher into a digital multimedia company.

Bruce Wolpe is Director, Corporate Affairs, for Fairfax Media Limited, and is responsible for the company’s corporate communications, government relations and related activities. He joined Fairfax in 1999.
Bruce is a regular analyst and commentator on American politics and policy. He is a contributor on these issues for Fairfax websites and newspapers, Sky News Australia and The Australian Jewish News.

Please forward this invitation to your contacts and lists. This event is free and no RSVP is required.

Date – Friday, May 2, 2008
Time – 2 –3pm, followed by light refreshments
Venue – University of Sydney, Main Quadrangle, Room S421

*Regular attendees: please note earlier timeslot and new venue.

Media at Sydney is a series of seminars and public talks presenting the best of contemporary media and communications research, thinking and perspectives.

For further information please contact:

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Alana Mann
Lecturer
Department of Media and Communications
School of Letters, Art and Media
University of Sydney
Room 105
RC Mills Building
Sydney NSW 2006
Ph: 02 9351 2249

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