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Balancing tech efficiency with innovation

11 April 2017
Innovation is key to survival
Companies that fail to act on the business insights revealed in the wealth of data gathered over decades by their own IT systems run the risk of falling victim to the age of digital disruption.

Research highlights: Balancing tech efficiency with innovation

Dr Sebastian Boell, a specialist in business information systems, has been researching the evolution of information technology from information to innovation. According to Boell, successful organisations are those that have managed to balance what they’re doing more efficiently with IT, while at the same time use IT to be innovative; to be a market leader and to come up with new ways of doing things.

While having the right data is important, Dr Boell’s research has found that organisations also need to foster a culture that is open to the information and willing to adapt and innovate as required.

"Successful organisations are those that have managed to balance what they’re doing more efficiently with IT, but at the same time use IT to be innovative and be a market leader and to come up with new ways of doing what they’re doing through innovative use of IT.”

He says it’s now more important than ever for companies to innovate in order to survive in this age of digital disruption that has rendered much of the traditional marketplace obsolete.

Organisations generally introduce IT systems in order to make their operations like processing customers’ orders or salary payments more efficient. But these systems also provide insights that help companies to innovate and reinvent themselves over time.
Dr Sebastian Boell

Published work

Boell, Sebastian K. (2017). Information: Fundamental positions and their implications for information systems research, education and practiceInformation and Organization, 27(1), 1-16.